VOL. XCIV, NO. 247

★ FINANCIAL TOOLS & SERVICES DIRECTORY ★

PRICE: 5 CENTS

Sunday, October 5, 2025

Head-to-head

Similarweb vs Social Blade comparison

Compare pricing, supported platforms, categories, and standout capabilities to decide which tool fits your workflow.

Quick takeaways

Similarweb adds APIs & SDKs, Sheets / Excel Add-ins, and Data Visualizations coverage that Social Blade skips.

Similarweb highlights: Website traffic and engagement analytics, including keyword research, referral sources, and a free traffic checker tool., APIs available in REST and Batch modes: REST delivers JSON responses, while Batch handles large CSV reports., and Webhook support for subscribing to daily or monthly data releases, with options to manage subscriptions directly..

Social Blade is known for: Track creator stats across YouTube, TikTok, Twitch, Instagram, and Facebook, including estimated earnings and growth projections., Top lists and platform rankings with SB Rank/grade and live subscriber/follower counts (list lengths vary by plan)., and Favorites dashboard with plan-based limits and ad-free browsing for premium members..

Similarweb

similarweb.com

Digital intelligence platform providing website and app traffic data, engagement benchmarks, and competitive insights. API access is sold separately or bundled with Enterprise plans, and is required for most native integrations (Excel, Sheets, Tableau, Power BI, Salesforce, HubSpot, Snowflake, Databricks). Webhooks support daily and monthly data release notifications. A free DigitalRank API offers basic website ranking data.

Platforms

Web

API

Pricing

Free

Subscription

Quick highlights

Website traffic and engagement analytics, including keyword research, referral sources, and a free traffic checker tool.
APIs available in REST and Batch modes: REST delivers JSON responses, while Batch handles large CSV reports.
Webhook support for subscribing to daily or monthly data releases, with options to manage subscriptions directly.
Data Exporter for no-code bulk exports, including scheduled email delivery and CSV downloads.
Bulk input support for uploading CSV lists (up to ~1M entries per report) to create large exports.

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Social Blade

socialblade.com

Analytics for social channels including YouTube, TikTok, Twitch, Instagram, and Facebook. Features include rankings, projections, and estimated earnings. Premium expands historical data access (daily charts up to three years for YouTube, ten years for other platforms), increases favorite slots, removes ads, and includes Business API credits. A free tier is available with limited history and functionality.

Platforms

Web

API

Pricing

Free

Subscription

Quick highlights

Track creator stats across YouTube, TikTok, Twitch, Instagram, and Facebook, including estimated earnings and growth projections.
Top lists and platform rankings with SB Rank/grade and live subscriber/follower counts (list lengths vary by plan).
Favorites dashboard with plan-based limits and ad-free browsing for premium members.
Historical data access: free users get 14 days of tabular data plus weekly/monthly charts, while paid tiers unlock up to three years of daily history for YouTube and up to ten years for other platforms.
Downloadable YouTube Report Cards as PDFs and Custom Reports (influencer finder) exportable to Excel.

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Overlap

Shared focus areas

2 overlaps

Mutual strengths include App & Website Traffic, and Data APIs.

Where they differ

Similarweb

Distinct strengths include:

APIs & SDKs

Sheets / Excel Add-ins

Data Visualizations

Website traffic and engagement analytics, including keyword research, referral sources, and a free traffic checker tool.
APIs available in REST and Batch modes: REST delivers JSON responses, while Batch handles large CSV reports.
Webhook support for subscribing to daily or monthly data releases, with options to manage subscriptions directly.
Data Exporter for no-code bulk exports, including scheduled email delivery and CSV downloads.

Feature-by-feature breakdown

Attribute	Similarweb	Social Blade
Categories Which research workflows each platform targets	Shared: App & Website Traffic, Data APIs Unique: APIs & SDKs, Sheets / Excel Add-ins, Data Visualizations	Shared: App & Website Traffic, Data APIs
Asset types Supported asset classes and universes	Other	Other
Experience levels Who each product is built for	Beginner, Intermediate, Advanced	Beginner, Intermediate, Advanced
Platforms Where you can access the product	Web, API	Web, API
Pricing High-level pricing models	Free, Subscription	Free, Subscription
Key features Core capabilities called out by each vendor	Unique Website traffic and engagement analytics, including keyword research, referral sources, and a free traffic checker tool. APIs available in REST and Batch modes: REST delivers JSON responses, while Batch handles large CSV reports. Webhook support for subscribing to daily or monthly data releases, with options to manage subscriptions directly. Data Exporter for no-code bulk exports, including scheduled email delivery and CSV downloads. Bulk input support for uploading CSV lists (up to ~1M entries per report) to create large exports. Dashboard and table exports in Excel, PDF, PPT, and PNG formats.	Unique Track creator stats across YouTube, TikTok, Twitch, Instagram, and Facebook, including estimated earnings and growth projections. Top lists and platform rankings with SB Rank/grade and live subscriber/follower counts (list lengths vary by plan). Favorites dashboard with plan-based limits and ad-free browsing for premium members. Historical data access: free users get 14 days of tabular data plus weekly/monthly charts, while paid tiers unlock up to three years of daily history for YouTube and up to ten years for other platforms. Downloadable YouTube Report Cards as PDFs and Custom Reports (influencer finder) exportable to Excel. Business API offering profile statistics and top lists via REST, with authentication through client ID and token. Credits are consumed per profile or top list; some endpoints are free to query.
Tested Verified by hands-on testing inside Find My Moat	Not yet	Not yet
Editor pick Featured inside curated shortlists	Standard listing	Standard listing

Frequently Asked Questions

Which workflows do Similarweb and Social Blade both support?

Both platforms cover App & Website Traffic, and Data APIs workflows, so you can research those use cases in either tool before digging into the feature differences below.

Do Similarweb and Social Blade require subscriptions?

Both Similarweb and Social Blade keep freemium access with optional paid upgrades, so you can trial each platform before committing.

How can you access Similarweb and Social Blade?

Both Similarweb and Social Blade prioritize web or desktop access. Investors wanting a mobile-first workflow may need to rely on responsive web views.

What unique strengths set the two platforms apart?

Similarweb differentiates itself with Website traffic and engagement analytics, including keyword research, referral sources, and a free traffic checker tool., APIs available in REST and Batch modes: REST delivers JSON responses, while Batch handles large CSV reports., and Webhook support for subscribing to daily or monthly data releases, with options to manage subscriptions directly., whereas Social Blade stands out for Track creator stats across YouTube, TikTok, Twitch, Instagram, and Facebook, including estimated earnings and growth projections., Top lists and platform rankings with SB Rank/grade and live subscriber/follower counts (list lengths vary by plan)., and Favorites dashboard with plan-based limits and ad-free browsing for premium members..

Keep exploring

Stay on top of related tools

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