VOL. XCIV, NO. 247

★ BEST INVESTING TOOLS COMPARISON ★

Sunday, May 31, 2026

Tool Comparison · Sunday, May 31, 2026

Damodaran Online (NYU Stern) vs Sure Dividend

Damodaran Online (NYU Stern) vs Sure Dividend: which investing tool fits your workflow? Compare pricing, features, platforms, and verdict in seconds.

Quick verdict
Damodaran Online (NYU Stern) logo

Damodaran Online (NYU Stern)

Pick

pages.stern.nyu.edu

Best for interest rates, and education

Pricing
Free
Platforms
Web
VS
Sure Dividend logo

Sure Dividend

suredividend.com

Best for stock ideas, and scores

Pricing
Paid
Platforms
Web

Outbound links may include affiliate or sponsor codes.

Comparison snapshot

Attribute
Damodaran Online (NYU Stern)
Sure Dividend
Starting price
Free
Paid
Categories covered
6
6
Web app
Yes
Yes
Mobile app
No
No
API access
No
No
Regions
North America, Europe, APAC, LatAm, Middle East, Africa

Who should choose which?

Choose

Damodaran Online (NYU Stern) if…

  • You want to start free before paying
  • You need annual data library covering corporate-finance and valuation metrics, with the latest update in january and mid-year updates for country risk premiums.
  • You need downloadable excel spreadsheets with datasets such as historical returns, industry betas, valuation multiples, cost of capital estimates, and country risk premiums.
  • You need long-run u.s. return series since 1928, including equities, small caps, treasury bills, 10-year bonds, baa corporates, real estate, and gold.

Choose

Sure Dividend if…

  • You need four core premium services are listed publicly: sard, sure dividend core newsletter, sure dividend high yield newsletter, and sure dividend growth newsletter.
  • You need additional idea services like top 10 dividend elite (25+ years of dividend increases) and top 10 reits, published monthly.
  • You need sure analysis research database: 900+ securities with quarterly 3-page reports, a daily-updated ranking spreadsheet (covering expected returns, fair value, and dividend risk scores), access to historical reports, and a weekly top-10 email. includes all premium newsletters.
  • You need newsletter pricing: $29/month, $199/year, or $1,299 lifetime. includes a 7-day free trial (except lifetime) and a 60-day refund window.

Consider alternatives if…

  • You want broader category coverage in one tool.
  • Neither pricing tier fits your budget.
See alternatives

Side-by-side feature breakdown

AttributeDamodaran Online (NYU Stern)Sure Dividend
Asset types
StocksBondsCommoditiesReal Estate
Stocks
Experience
BeginnerIntermediateAdvanced
BeginnerIntermediateAdvanced
Regions
North AmericaEuropeAPACLatAmMiddle EastAfrica
Not specified
Data freshness
Not specified
End of Day
API access
Not specifiedNot specified
Export formats
Excel
ExcelPDF

Seen enough? Open either tool and try it now.

Pricing breakdown

Pricing details

Tool

Damodaran Online (NYU Stern)

Starting price

Free tierYes
Free trial

Plans & pricing

FreeFree

Tool

Sure Dividend

$16.583333333333332/mo

Starting price

Free tierNo
Free trial7 days

Plans & pricing

Sure Dividend Newsletter – Monthly$29/mo
Sure Dividend Newsletter – Annual$16.583333333333332/mo
Sure Dividend Newsletter – LifetimeOne-time
Sure Analysis Research Database – Annual$83.25/mo
Sure Analysis Research Database – LifetimeOne-time

Coverage overlap

Shared categories3

Categories where both tools offer overlapping coverage.

Damodaran Online (NYU Stern) strengths3

Categories covered by Damodaran Online (NYU Stern) only.

Sure Dividend strengths3

Categories covered by Sure Dividend only.

Community category leaders

Vote sentiment comparison

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Still deciding? Get hands-on with both — most plans offer a free tier or trial.

Frequently Asked Questions

What's the difference between Damodaran Online (NYU Stern) and Sure Dividend?

Damodaran Online (NYU Stern) focuses on Valuation Models, Financials, and Interest Rates while Sure Dividend specializes in Stock Ideas, Valuation Models, and Financials. They overlap in 3 categories, so choose based on your preferred workflow and pricing.

Is Damodaran Online (NYU Stern) or Sure Dividend free to use?

Damodaran Online (NYU Stern) offers a free tier that lets you get started without paying, while Sure Dividend requires a subscription. If budget is a concern, start with Damodaran Online (NYU Stern) and upgrade later if you need more advanced features.

Should I choose Damodaran Online (NYU Stern) or Sure Dividend?

Choose Damodaran Online (NYU Stern) if you need Annual data library covering corporate-finance and valuation metrics, with the latest update in January and mid-year updates for country risk premiums., and Downloadable Excel spreadsheets with datasets such as historical returns, industry betas, valuation multiples, cost of capital estimates, and country risk premiums.. Go with Sure Dividend if Four core premium services are listed publicly: SARD, Sure Dividend Core Newsletter, Sure Dividend High Yield Newsletter, and Sure Dividend Growth Newsletter., and Additional idea services like Top 10 Dividend Elite (25+ years of dividend increases) and Top 10 REITs, published monthly. better fits how you invest.

What asset classes do Damodaran Online (NYU Stern) and Sure Dividend cover?

Both cover Stocks. Damodaran Online (NYU Stern) also includes Bonds, Commodities, and Real Estate.

Can I export data from Damodaran Online (NYU Stern) and Sure Dividend?

Both platforms let you export data to spreadsheets (Excel). This is useful for custom analysis or record-keeping.

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Curation & Accuracy

This directory blends AI‑assisted discovery with human curation. Entries are reviewed, edited, and organized with the goal of expanding coverage and sharpening quality over time. Your feedback helps steer improvements (because no single human can capture everything all at once).

Details change. Pricing, features, and availability may be incomplete or out of date. Treat listings as a starting point and verify on the provider’s site before making decisions. If you spot an error or a gap, send a quick note and I’ll adjust.