Fidelity (Fidelity Brokerage Services LLC) adds Brokerage, Advanced Order Types, Smart/Direct Routing, Order Book / Level II, and Options & Derivatives coverage that Quicken (Simplifi & Classic) skips.
VOL. XCIV, NO. 247
★ A CURATED DIRECTORY OF FINANCIAL TOOLS ★
PRICE: 5 CENTS
Friday, December 12, 2025
Tool Comparison
Fidelity (Fidelity Brokerage Services LLC) vs Quicken (Simplifi & Classic) comparison
Compare pricing, supported platforms, categories, and standout capabilities to decide which tool fits your workflow.
Quick takeaways
Quicken (Simplifi & Classic) includes Tax Lots / Lot Optimization, Capital Gains Estimator, Downloadable Tax Reports, Alerts, and Broker Connectors categories that Fidelity (Fidelity Brokerage Services LLC) omits.
In depth comparison
Fidelity (Fidelity Brokerage Services LLC)
fidelity.com
A leading U.S. brokerage offering commission-free stock and ETF trades, plus robust platforms for both casual investors and active traders. Options contracts are priced at $0.65 each. Advanced conditional order types and streaming Level II data are available through Active Trader Pro, Fidelity’s professional desktop platform.
Categories
Platforms
Pricing
Quick highlights
- Commission-free online trades for U.S. stocks and ETFs; options contracts at $0.65 each (a small number of ETFs still carry a $100 service fee).
- Execution quality reports highlight strong fill statistics, with most trades price-improved and executed in fractions of a second. Fidelity discloses savings per order and does not accept payment for order flow on stock and ETF trades.
- Active Trader Pro® desktop platform provides streaming market data, Level II quotes with time & sales, and real-time analytics with trading signals.
- Supports advanced conditional orders including Contingent, Multi-Contingent, OCO, OTO, and OTOCO, both on Fidelity.com and within Active Trader Pro.
- Options chain displays real-time Greeks and supports multi-leg strategies inside Active Trader Pro.
Community votes (overall)
Quicken (Simplifi & Classic)
quicken.com
Consumer-focused personal finance suite with strong investment tracking, tax planning, and retirement tools. Quicken Simplifi (web/mobile) offers an aggregated investments dashboard with IRR/TWR, real-time prices, and a holdings-based news feed, while Quicken Classic (desktop) adds Portfolio Analyzer, Portfolio X-Ray, Capital Gains Estimator, and deeper tax/retirement planning. Quicken is an account aggregation, tracking, and planning tool — not a trading platform — and is designed for use in the U.S. & Canada only. Many advanced investing and tax capabilities (Portfolio Analyzer, Capital Gains Estimator, built-in Schedules A/B/D, some business schedules) are available only in Classic Premier or Classic Business & Personal tiers, primarily on Windows.
Categories
Platforms
Pricing
Quick highlights
- Aggregates virtually all major investment account types (401(k), IRAs, brokerage, 403(b), other retirement accounts, and taxable brokerage) from 14,000+ financial institutions into a single portfolio view showing holdings, balances, performance, and retirement savings across all accounts (Simplifi & Classic).
- Simplifi investments dashboard calculates both Time-Weighted Return (TWR) and Internal Rate of Return (IRR) across accounts, updates values with real-time market prices, and provides a curated news feed based on your specific holdings.
- Classic portfolio tools (Portfolio view, Investing tab, and Investing portfolio tab on Mac) show market value over time, standard performance views (value, performance, realized gains), and allow grouping by account type, security, or asset class, including “as of” snapshots.
- Portfolio Analyzer in Classic creates a comprehensive report with average annual return, asset allocation snapshot, standard-deviation-based risk profile, largest holdings and accounts, and a “Tax implications” section summarizing realized gains and holding periods.
- Portfolio X-Ray in Classic analyzes mutual funds, ETFs, and other equity funds to “look through” underlying holdings and reveal true exposure to individual equities, improving diversification insight.
Community votes (overall)
Where they differ
Fidelity (Fidelity Brokerage Services LLC)
Distinct strengths include:
- Commission-free online trades for U.S. stocks and ETFs; options contracts at $0.65 each (a small number of ETFs still carry a $100 service fee).
- Execution quality reports highlight strong fill statistics, with most trades price-improved and executed in fractions of a second. Fidelity discloses savings per order and does not accept payment for order flow on stock and ETF trades.
- Active Trader Pro® desktop platform provides streaming market data, Level II quotes with time & sales, and real-time analytics with trading signals.
- Supports advanced conditional orders including Contingent, Multi-Contingent, OCO, OTO, and OTOCO, both on Fidelity.com and within Active Trader Pro.
Quicken (Simplifi & Classic)
Distinct strengths include:
- Aggregates virtually all major investment account types (401(k), IRAs, brokerage, 403(b), other retirement accounts, and taxable brokerage) from 14,000+ financial institutions into a single portfolio view showing holdings, balances, performance, and retirement savings across all accounts (Simplifi & Classic).
- Simplifi investments dashboard calculates both Time-Weighted Return (TWR) and Internal Rate of Return (IRR) across accounts, updates values with real-time market prices, and provides a curated news feed based on your specific holdings.
- Classic portfolio tools (Portfolio view, Investing tab, and Investing portfolio tab on Mac) show market value over time, standard performance views (value, performance, realized gains), and allow grouping by account type, security, or asset class, including “as of” snapshots.
- Portfolio Analyzer in Classic creates a comprehensive report with average annual return, asset allocation snapshot, standard-deviation-based risk profile, largest holdings and accounts, and a “Tax implications” section summarizing realized gains and holding periods.
Feature-by-feature breakdown
| Attribute | Fidelity (Fidelity Brokerage Services LLC) | Quicken (Simplifi & Classic) |
|---|---|---|
Categories Which research workflows each platform targets | Shared: Portfolio, Watchlist, News, Financials Unique: Brokerage, Advanced Order Types, Smart/Direct Routing, Order Book / Level II, Options & Derivatives | Shared: Portfolio, Watchlist, News, Financials Unique: Tax Lots / Lot Optimization, Capital Gains Estimator, Downloadable Tax Reports, Alerts, Broker Connectors |
Asset types Supported asset classes and universes | Stocks, ETFs, Options, Bonds, Mutual Funds, Cryptos | Stocks, ETFs, Mutual Funds, Bonds, Cryptos, Funds |
Experience levels Who each product is built for | Beginner, Intermediate, Advanced | Beginner, Intermediate |
Platforms Where you can access the product | Web, Mobile, Desktop | Desktop, Web, Mobile |
Pricing High-level pricing models | Other | Subscription |
Key features Core capabilities called out by each vendor | Unique
| Unique
|
Tested Verified by hands-on testing inside Find My Moat | Not yet | Not yet |
Editor pick Featured inside curated shortlists | Standard listing | Standard listing |
Frequently Asked Questions
Which workflows do Fidelity (Fidelity Brokerage Services LLC) and Quicken (Simplifi & Classic) both support?
Both platforms cover Portfolio, Watchlist, News, and Financials workflows, so you can research those use cases in either tool before digging into the feature differences below.
Do Fidelity (Fidelity Brokerage Services LLC) and Quicken (Simplifi & Classic) require subscriptions?
Neither platform maintains a free tier. Budget for a subscription to unlock the research coverage highlighted in this comparison.
How can you access Fidelity (Fidelity Brokerage Services LLC) and Quicken (Simplifi & Classic)?
Both Fidelity (Fidelity Brokerage Services LLC) and Quicken (Simplifi & Classic) support web and mobile access, making it easy to keep tabs on research away from the desk.
What unique strengths set the two platforms apart?
Fidelity (Fidelity Brokerage Services LLC) differentiates itself with Commission-free online trades for U.S. stocks and ETFs; options contracts at $0.65 each (a small number of ETFs still carry a $100 service fee)., Execution quality reports highlight strong fill statistics, with most trades price-improved and executed in fractions of a second. Fidelity discloses savings per order and does not accept payment for order flow on stock and ETF trades., and Active Trader Pro® desktop platform provides streaming market data, Level II quotes with time & sales, and real-time analytics with trading signals., whereas Quicken (Simplifi & Classic) stands out for Aggregates virtually all major investment account types (401(k), IRAs, brokerage, 403(b), other retirement accounts, and taxable brokerage) from 14,000+ financial institutions into a single portfolio view showing holdings, balances, performance, and retirement savings across all accounts (Simplifi & Classic)., Simplifi investments dashboard calculates both Time-Weighted Return (TWR) and Internal Rate of Return (IRR) across accounts, updates values with real-time market prices, and provides a curated news feed based on your specific holdings., and Classic portfolio tools (Portfolio view, Investing tab, and Investing portfolio tab on Mac) show market value over time, standard performance views (value, performance, realized gains), and allow grouping by account type, security, or asset class, including “as of” snapshots..
Keep exploring
Keep exploring
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Curation & Accuracy
This directory blends AI‑assisted discovery with human curation. Entries are reviewed, edited, and organized with the goal of expanding coverage and sharpening quality over time. Your feedback helps steer improvements (because no single human can capture everything all at once).
Details change. Pricing, features, and availability may be incomplete or out of date. Treat listings as a starting point and verify on the provider’s site before making decisions. If you spot an error or a gap, send a quick note and I’ll adjust.