VOL. XCIV, NO. 247

★ FINANCIAL TOOLS & SERVICES DIRECTORY ★

PRICE: 5 CENTS

Tuesday, October 28, 2025

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Tool Comparison

Semrush vs Tiingo comparison

Compare pricing, supported platforms, categories, and standout capabilities to decide which tool fits your workflow.

Quick takeaways

Semrush adds App & Website Traffic, Sheets / Excel Add-ins, and Blogs coverage that Tiingo skips.

Tiingo includes News, Dividends, and Splits categories that Semrush omits.

Semrush ships a mobile app. Tiingo is web/desktop only.

In depth comparison

Semrush

semrush.com

Comprehensive SEO, marketing, and web traffic analytics platform. API access for core Analytics and Projects requires a Business plan, with usage billed in API units. Some APIs—like Listing Management and Map Rank Tracker—don’t consume units. Enterprise security options include SAML SSO on Guru and Business tiers. A 7-day free trial is available for all paid plans.

Platforms

WebMobileAPI

Pricing

FreeSubscription

Quick highlights

Traffic Analytics tools to examine any website’s visitors, sources, engagement metrics, and competitive benchmarks.
Rich API suite: Analytics and Projects APIs (Business plan), Trends API, Listing Management, and Map Rank Tracker. Current versions support API key (v3) and OAuth 2.0 with JSON (v4).
API consumption billed in ‘units’ per request or per line of data. Historical queries cost more; some APIs like Listing Management and Map Rank Tracker are excluded from unit billing.
Flexible exports in CSV, Excel, and PDF across tools. Position Tracking and Site Audit modules generate PDF reports; Position Tracking also supports direct Google Sheets export.
Google Sheets integration through the App Center ‘AI Automated Data Connector’ for automated reporting pipelines.

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Tiingo

tiingo.com

Flat-rate market data platform with simple, transparent plans. Tiingo provides end-of-day and real-time APIs for equities, mutual funds, ETFs, forex, and crypto, alongside corporate actions, fundamentals, and news. Plans range from a free Starter tier to affordable paid subscriptions, with usage limits and data history varying by plan. Enterprise or commercial use is supported via higher tiers.

Platforms

WebAPI

Pricing

FreeSubscription

Quick highlights

End-of-day (EOD) price API with proprietary error-checking and broad historical coverage.
Coverage spans 65,000+ US stocks, ETFs, mutual funds, ADRs, plus Chinese equities with 50+ years of history.
Corporate actions API for dividends and splits, including both historical and announced events.
IEX real-time equity feed with tick-level data via REST and WebSocket.
Forex API with real-time and historical data for 140+ currency pairs.

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Where they differ

Semrush

Distinct strengths include:

App & Website Traffic Sheets / Excel Add-ins Blogs

Traffic Analytics tools to examine any website’s visitors, sources, engagement metrics, and competitive benchmarks.
Rich API suite: Analytics and Projects APIs (Business plan), Trends API, Listing Management, and Map Rank Tracker. Current versions support API key (v3) and OAuth 2.0 with JSON (v4).
API consumption billed in ‘units’ per request or per line of data. Historical queries cost more; some APIs like Listing Management and Map Rank Tracker are excluded from unit billing.
Flexible exports in CSV, Excel, and PDF across tools. Position Tracking and Site Audit modules generate PDF reports; Position Tracking also supports direct Google Sheets export.

Tiingo

Distinct strengths include:

News Dividends Splits

End-of-day (EOD) price API with proprietary error-checking and broad historical coverage.
Coverage spans 65,000+ US stocks, ETFs, mutual funds, ADRs, plus Chinese equities with 50+ years of history.
Corporate actions API for dividends and splits, including both historical and announced events.
IEX real-time equity feed with tick-level data via REST and WebSocket.

Feature-by-feature breakdown

Attribute	Semrush	Tiingo
Categories Which research workflows each platform targets	Shared: Data APIs, APIs & SDKs Unique: App & Website Traffic, Sheets / Excel Add-ins, Blogs	Shared: Data APIs, APIs & SDKs Unique: News, Dividends, Splits
Asset types Supported asset classes and universes	Other	Stocks, ETFs, Mutual Funds, Cryptos, Currencies
Experience levels Who each product is built for	Beginner, Intermediate, Advanced	Beginner, Intermediate, Advanced
Platforms Where you can access the product	Web, Mobile, API	Web, API
Pricing High-level pricing models	Free, Subscription	Free, Subscription
Key features Core capabilities called out by each vendor	Unique Traffic Analytics tools to examine any website’s visitors, sources, engagement metrics, and competitive benchmarks. Rich API suite: Analytics and Projects APIs (Business plan), Trends API, Listing Management, and Map Rank Tracker. Current versions support API key (v3) and OAuth 2.0 with JSON (v4). API consumption billed in ‘units’ per request or per line of data. Historical queries cost more; some APIs like Listing Management and Map Rank Tracker are excluded from unit billing. Flexible exports in CSV, Excel, and PDF across tools. Position Tracking and Site Audit modules generate PDF reports; Position Tracking also supports direct Google Sheets export. Google Sheets integration through the App Center ‘AI Automated Data Connector’ for automated reporting pipelines. Native integrations with Google Analytics and Google Search Console to combine marketing and search performance data.	Unique End-of-day (EOD) price API with proprietary error-checking and broad historical coverage. Coverage spans 65,000+ US stocks, ETFs, mutual funds, ADRs, plus Chinese equities with 50+ years of history. Corporate actions API for dividends and splits, including both historical and announced events. IEX real-time equity feed with tick-level data via REST and WebSocket. Forex API with real-time and historical data for 140+ currency pairs. Crypto API aggregating data from multiple exchanges, with REST and WebSocket endpoints.
Tested Verified by hands-on testing inside Find My Moat	Not yet	Not yet
Editor pick Featured inside curated shortlists	Standard listing	Standard listing

Frequently Asked Questions

Which workflows do Semrush and Tiingo both support?

Both platforms cover Data APIs, and APIs & SDKs workflows, so you can research those use cases in either tool before digging into the feature differences below.

Do Semrush and Tiingo require subscriptions?

Both Semrush and Tiingo keep freemium access with optional paid upgrades, so you can trial each platform before committing.

Which tool has mobile access?

Semrush ships a dedicated mobile experience, while Tiingo focuses on web or desktop access.

What unique strengths set the two platforms apart?

Semrush differentiates itself with Traffic Analytics tools to examine any website’s visitors, sources, engagement metrics, and competitive benchmarks., Rich API suite: Analytics and Projects APIs (Business plan), Trends API, Listing Management, and Map Rank Tracker. Current versions support API key (v3) and OAuth 2.0 with JSON (v4)., and API consumption billed in ‘units’ per request or per line of data. Historical queries cost more; some APIs like Listing Management and Map Rank Tracker are excluded from unit billing., whereas Tiingo stands out for End-of-day (EOD) price API with proprietary error-checking and broad historical coverage., Coverage spans 65,000+ US stocks, ETFs, mutual funds, ADRs, plus Chinese equities with 50+ years of history., and Corporate actions API for dividends and splits, including both historical and announced events..

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