VOL. XCIV, NO. 247

★ FINANCIAL TOOLS & SERVICES DIRECTORY ★

PRICE: 5 CENTS

Sunday, October 5, 2025

View CB InsightsView Social BladeBack to Home

Head-to-head

CB Insights vs Social Blade comparison

Compare pricing, supported platforms, categories, and standout capabilities to decide which tool fits your workflow.

Quick takeaways

CB Insights adds Sheets / Excel Add-ins, Screeners, Data Visualizations, Acquisitions, Newsletters, and AI coverage that Social Blade skips.

Social Blade includes App & Website Traffic categories that CB Insights omits.

CB Insights highlights: Global company intelligence platform covering private and public companies, investors, deals, and M&A activity., APIs and enterprise data feeds providing structured access to company, funding, and investor datasets., and Microsoft Excel add-in to pull in CB Insights company data, Mosaic Scores, and taxonomies directly into spreadsheets..

Social Blade is known for: Track creator stats across YouTube, TikTok, Twitch, Instagram, and Facebook, including estimated earnings and growth projections., Top lists and platform rankings with SB Rank/grade and live subscriber/follower counts (list lengths vary by plan)., and Favorites dashboard with plan-based limits and ad-free browsing for premium members..

Social Blade keeps a free entry point that CB Insights lacks.

CB Insights ships a mobile app. Social Blade is web/desktop only.

CB Insights logo

CB Insights

cbinsights.com

An enterprise-grade market intelligence platform covering both private and public companies. CB Insights combines company profiles, deal tracking, and predictive scoring with AI-powered search and visual analytics. APIs and enterprise integrations (Salesforce, Excel, Snowflake, Microsoft 365 Copilot) are available on paid plans. A 10-day free trial is offered for new users.

Platforms

Web
Mobile
API

Pricing

Subscription

Quick highlights

  • Global company intelligence platform covering private and public companies, investors, deals, and M&A activity.
  • APIs and enterprise data feeds providing structured access to company, funding, and investor datasets.
  • Microsoft Excel add-in to pull in CB Insights company data, Mosaic Scores, and taxonomies directly into spreadsheets.
  • Salesforce integration to embed company and investor insights into CRM workflows.
  • Microsoft 365 Copilot Graph Connector to surface CB Insights data directly inside Copilot experiences.

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Social Blade logo

Social Blade

socialblade.com

Analytics for social channels including YouTube, TikTok, Twitch, Instagram, and Facebook. Features include rankings, projections, and estimated earnings. Premium expands historical data access (daily charts up to three years for YouTube, ten years for other platforms), increases favorite slots, removes ads, and includes Business API credits. A free tier is available with limited history and functionality.

Platforms

Web
API

Pricing

Free
Subscription

Quick highlights

  • Track creator stats across YouTube, TikTok, Twitch, Instagram, and Facebook, including estimated earnings and growth projections.
  • Top lists and platform rankings with SB Rank/grade and live subscriber/follower counts (list lengths vary by plan).
  • Favorites dashboard with plan-based limits and ad-free browsing for premium members.
  • Historical data access: free users get 14 days of tabular data plus weekly/monthly charts, while paid tiers unlock up to three years of daily history for YouTube and up to ten years for other platforms.
  • Downloadable YouTube Report Cards as PDFs and Custom Reports (influencer finder) exportable to Excel.

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Overlap

Shared focus areas

1 overlap

Both tools cover this research theme.

Where they differ

CB Insights

Distinct strengths include:

Sheets / Excel Add-ins
Screeners
Data Visualizations
Acquisitions
Newsletters
AI
  • Global company intelligence platform covering private and public companies, investors, deals, and M&A activity.
  • APIs and enterprise data feeds providing structured access to company, funding, and investor datasets.
  • Microsoft Excel add-in to pull in CB Insights company data, Mosaic Scores, and taxonomies directly into spreadsheets.
  • Salesforce integration to embed company and investor insights into CRM workflows.

Social Blade

Distinct strengths include:

App & Website Traffic
  • Track creator stats across YouTube, TikTok, Twitch, Instagram, and Facebook, including estimated earnings and growth projections.
  • Top lists and platform rankings with SB Rank/grade and live subscriber/follower counts (list lengths vary by plan).
  • Favorites dashboard with plan-based limits and ad-free browsing for premium members.
  • Historical data access: free users get 14 days of tabular data plus weekly/monthly charts, while paid tiers unlock up to three years of daily history for YouTube and up to ten years for other platforms.

Feature-by-feature breakdown

AttributeCB InsightsSocial Blade
Categories

Which research workflows each platform targets

Shared: Data APIs

Unique: Sheets / Excel Add-ins, Screeners, Data Visualizations, Acquisitions, Newsletters, AI

Shared: Data APIs

Unique: App & Website Traffic

Asset types

Supported asset classes and universes

Stocks, Other

Other

Experience levels

Who each product is built for

Beginner, Intermediate, Advanced

Beginner, Intermediate, Advanced

Platforms

Where you can access the product

Web, Mobile, API

Web, API

Pricing

High-level pricing models

Subscription

Free, Subscription

Key features

Core capabilities called out by each vendor

Unique

  • Global company intelligence platform covering private and public companies, investors, deals, and M&A activity.
  • APIs and enterprise data feeds providing structured access to company, funding, and investor datasets.
  • Microsoft Excel add-in to pull in CB Insights company data, Mosaic Scores, and taxonomies directly into spreadsheets.
  • Salesforce integration to embed company and investor insights into CRM workflows.
  • Microsoft 365 Copilot Graph Connector to surface CB Insights data directly inside Copilot experiences.
  • Snowflake data delivery with feeds optimized for AI and analytics use cases.

Unique

  • Track creator stats across YouTube, TikTok, Twitch, Instagram, and Facebook, including estimated earnings and growth projections.
  • Top lists and platform rankings with SB Rank/grade and live subscriber/follower counts (list lengths vary by plan).
  • Favorites dashboard with plan-based limits and ad-free browsing for premium members.
  • Historical data access: free users get 14 days of tabular data plus weekly/monthly charts, while paid tiers unlock up to three years of daily history for YouTube and up to ten years for other platforms.
  • Downloadable YouTube Report Cards as PDFs and Custom Reports (influencer finder) exportable to Excel.
  • Business API offering profile statistics and top lists via REST, with authentication through client ID and token. Credits are consumed per profile or top list; some endpoints are free to query.
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Editor pick

Featured inside curated shortlists

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Frequently Asked Questions

Which workflows do CB Insights and Social Blade both support?

Both platforms cover Data APIs workflows, so you can research those use cases in either tool before digging into the feature differences below.

Which tool offers a free plan?

Social Blade offers a free entry point, while CB Insights requires a paid subscription. Review the pricing table to see how the paid tiers compare.

Which tool has mobile access?

CB Insights ships a dedicated mobile experience, while Social Blade focuses on web or desktop access.

What unique strengths set the two platforms apart?

CB Insights differentiates itself with Global company intelligence platform covering private and public companies, investors, deals, and M&A activity., APIs and enterprise data feeds providing structured access to company, funding, and investor datasets., and Microsoft Excel add-in to pull in CB Insights company data, Mosaic Scores, and taxonomies directly into spreadsheets., whereas Social Blade stands out for Track creator stats across YouTube, TikTok, Twitch, Instagram, and Facebook, including estimated earnings and growth projections., Top lists and platform rankings with SB Rank/grade and live subscriber/follower counts (list lengths vary by plan)., and Favorites dashboard with plan-based limits and ad-free browsing for premium members..

Keep exploring

Stay on top of related tools

Browse the categories and profiles that overlap most with this comparison to round out your shortlist.

Recommended tools

These profiles share overlapping coverage with both sides of this matchup.

Curation & Accuracy

This directory blends AI‑assisted discovery with human curation. Entries are reviewed, edited, and organized with the goal of expanding coverage and sharpening quality over time. Your feedback helps steer improvements (because no single human can capture everything all at once).

Details change. Pricing, features, and availability may be incomplete or out of date. Treat listings as a starting point and verify on the provider’s site before making decisions. If you spot an error or a gap, send a quick note and I’ll adjust.