VOL. XCIV, NO. 247

★ BEST INVESTING TOOLS COMPARISON ★

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Monday, January 5, 2026

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Tool Comparison

ETF Action vs MarketXLS comparison

Compare pricing, supported platforms, categories, and standout capabilities to decide which tool fits your workflow.

ETF Action

etfaction.com

PricingFree, Subscription

PlatformsWeb, API

Visit site View full profile

MarketXLS

marketxls.com

PricingSubscription

PlatformsDesktop, Web

Visit site View full profile

Comparison highlights

Tool score: the chart below shows community vote sentiment over the last 8 weeks. Use it as a signal, not a verdict.
Overlap: both cover ETF Overview, ETF Holdings, and ETF Fundamentals and 4 other categories.
Coverage tilt: ETF Action has 10 categories you won't get in MarketXLS; MarketXLS has 14 unique categories.
Pricing: ETF Action is Free, Subscription; MarketXLS is Subscription.

Category leaders

Screeners: not enough category votes yet to call a leader.
Portfolio: not enough category votes yet to call a leader.
Watchlist: not enough category votes yet to call a leader.
Data Visualizations: ETF Action is tagged for this workflow; MarketXLS has no category votes yet.

Vote sentiment comparison

Cumulative positive vote share. Loading fresh totals...

ETF ActionMarketXLS

Side-by-side metrics

Attribute	ETF Action	MarketXLS
Asset types Supported asset classes and universes	ETFs, Stocks	Stocks, ETFs, Options, Mutual Funds, Currencies, Futures, Cryptos
Experience levels Who each product is built for	Beginner, Intermediate, Advanced	Beginner, Intermediate, Advanced
Platforms Where you can access the product	Web, API	Desktop, Web
Pricing High-level pricing models	Free, Subscription	Subscription
Tested Verified by hands-on testing inside Find My Moat	Not yet	Not yet
Editor pick Featured inside curated shortlists	Standard listing	Standard listing

Coverage overlap

Shared categories

Categories where both tools offer overlapping coverage.

ETF Overview ETF Holdings ETF Fundamentals Screeners Portfolio Watchlist Blogs

ETF Action strengths

Categories covered by ETF Action but not MarketXLS.

ETF Performance ETF Valuation ETF Factors ETF Overlap Data Visualizations Backtesting 13F Data APIs Alerts Videos

MarketXLS strengths

Categories covered by MarketXLS but not ETF Action.

Sheets / Excel Add-ins Broker Connectors Options & Derivatives Options Options P&L Monte Carlo Risk Metrics Correlation Financials Which ETF includes this Stock?Interest Rates Unemployment Rates Inflation Rates GDP

Frequently Asked Questions

Which workflows do ETF Action and MarketXLS both support?

Both platforms cover ETF Overview, ETF Holdings, ETF Fundamentals, Screeners, Portfolio, Watchlist, and Blogs workflows, so you can research those use cases in either tool before digging into the feature differences below.

Which tool offers a free plan?

ETF Action offers a free entry point, while MarketXLS requires a paid subscription. Review the pricing table to see how the paid tiers compare.

How can you access ETF Action and MarketXLS?

Both ETF Action and MarketXLS prioritize web or desktop access. Investors wanting a mobile-first workflow may need to rely on responsive web views.

What unique strengths set the two platforms apart?

ETF Action differentiates itself with Global ETF ‘Channels’ taxonomy with category reports and dashboards (Size & Style US/Global, Region & Country, Sector & Industry, Thematic, Fixed Income, Non‑Traditional, Commodities, Crypto)., Look‑through analytics on fund holdings for factor/style, sector/industry, country, concentration; portfolio overlap analysis across funds or entire models., and Flows & trading dashboards (volumes/ADV); flows noted as T+1 timing in daily updates., whereas MarketXLS stands out for Excel add‑in works on Windows, Mac, and Excel Online; updates delivered automatically for Mac/Excel Online/Office 365 users., Built‑in real‑time streaming quotes (with exchange agreements) and default 15‑minute delayed market data; EOD history ~15+ years; intraday historical up to 1‑minute for ~1 year., and Options analytics: live option chains & Greeks, IV tools, order‑flow functions, strategy P&L templates; options symbology converter..

Other tools you might like

These profiles share overlapping coverage with both sides of this matchup.

Curation & Accuracy

This directory blends AI‑assisted discovery with human curation. Entries are reviewed, edited, and organized with the goal of expanding coverage and sharpening quality over time. Your feedback helps steer improvements (because no single human can capture everything all at once).

Details change. Pricing, features, and availability may be incomplete or out of date. Treat listings as a starting point and verify on the provider’s site before making decisions. If you spot an error or a gap, send a quick note and I’ll adjust.