VOL. XCIV, NO. 247

★ FINANCIAL TOOLS & SERVICES DIRECTORY ★

PRICE: 5 CENTS

Tuesday, October 28, 2025

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Tool Comparison

Google Finance vs justETF comparison

Compare pricing, supported platforms, categories, and standout capabilities to decide which tool fits your workflow.

Quick takeaways

Google Finance adds News, Stock Comparison, Data Visualizations, and Financials coverage that justETF skips.

justETF includes ETF Screeners, ETF Comparison, Backtesting, Alerts, ETF Performance, ETF Fundamentals, Which ETF includes this Stock?, and Education categories that Google Finance omits.

justETF offers mobile access, which Google Finance skips.

In depth comparison

Google Finance logo

Google Finance

google.com

Editor’s pick Hands-on review

Free web portal for quotes, charts, news, watchlists, and simple portfolio tracking. Portfolios can include stocks, mutual funds, ETFs, and crypto, with returns shown using time-weighted calculations. Data freshness varies by source: some exchanges stream in real time, while others are delayed (e.g., 15 minutes for many equities, 10 minutes for CME futures, end-of-day for mutual funds). Currency and crypto quotes update every few minutes. Google Sheets supports the GOOGLEFINANCE() function for live data pulls, though no public REST API is offered.

Platforms

Web

Pricing

Free

Quick highlights

  • Custom watchlists to follow securities and markets, with tailored news feeds for tracked symbols.
  • Simple portfolio tools: add holdings with quantity, cost basis, and date; convert watchlists to portfolios; experiment with simulated “playground” portfolios; switch portfolio currency.
  • Performance tracking with one-day and total returns, plus portfolio value charts. Comparisons are based on time-weighted rate of return (TWR).
  • Interactive charts, quotes, and aggregated financial news across global markets.
  • Coverage across multiple asset classes with varied latency: U.S. equities often real-time, international equities typically 15-minute delay, futures about 10 minutes, crypto and currencies ~3 minutes, and mutual funds end-of-day.

Community votes (overall)

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justETF logo

justETF

justetf.com

Hands-on review

ETF-focused research and portfolio platform designed for European investors. The free plan supports one portfolio and one watchlist, while Premium tiers (5 or 25 portfolios) add advanced simulations, performance attribution, rebalancing, alerts, Excel export, and unlimited watchlists. Premium is billed quarterly or annually, with a 14-day money-back guarantee.

Platforms

WebMobile

Pricing

FreeSubscription

Quick highlights

  • Comprehensive database and screener for European ETFs and physically backed ETCs, with the ability to filter, compare, and analyze funds.
  • ETF profiles display top-10 holdings, listings across multiple exchanges, performance data, and risk metrics.
  • Stock profiles show how many ETFs include each company, with data sourced from Trackinsight, etfinfo, Xignite, gettex, FactSet, and justETF.
  • Portfolio tracking is transaction-based, with automatic booking of dividends on ex-date.
  • Portfolio monitoring includes email alerts, anti-cyclical rebalancing tools, and a broker order list (with direct order transfer to partner brokers, no credentials shared).

Community votes (overall)

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Where they differ

Google Finance

Distinct strengths include:

NewsStock ComparisonData VisualizationsFinancials
  • Custom watchlists to follow securities and markets, with tailored news feeds for tracked symbols.
  • Simple portfolio tools: add holdings with quantity, cost basis, and date; convert watchlists to portfolios; experiment with simulated “playground” portfolios; switch portfolio currency.
  • Performance tracking with one-day and total returns, plus portfolio value charts. Comparisons are based on time-weighted rate of return (TWR).
  • Interactive charts, quotes, and aggregated financial news across global markets.

justETF

Distinct strengths include:

ETF ScreenersETF ComparisonBacktestingAlertsETF PerformanceETF FundamentalsWhich ETF includes this Stock?Education
  • Comprehensive database and screener for European ETFs and physically backed ETCs, with the ability to filter, compare, and analyze funds.
  • ETF profiles display top-10 holdings, listings across multiple exchanges, performance data, and risk metrics.
  • Stock profiles show how many ETFs include each company, with data sourced from Trackinsight, etfinfo, Xignite, gettex, FactSet, and justETF.
  • Portfolio tracking is transaction-based, with automatic booking of dividends on ex-date.

Feature-by-feature breakdown

AttributeGoogle FinancejustETF
Categories

Which research workflows each platform targets

Shared: Watchlist, Portfolio, ETF Overview, ETF Holdings

Unique: News, Stock Comparison, Data Visualizations, Financials

Shared: Watchlist, Portfolio, ETF Overview, ETF Holdings

Unique: ETF Screeners, ETF Comparison, Backtesting, Alerts, ETF Performance, ETF Fundamentals, Which ETF includes this Stock?, Education

Asset types

Supported asset classes and universes

Stocks, ETFs, Mutual Funds, Currencies, Cryptos, Futures, Bonds

ETFs, Commodities, Stocks

Experience levels

Who each product is built for

Beginner, Intermediate, Advanced

Beginner, Intermediate, Advanced

Platforms

Where you can access the product

Web

Web, Mobile

Pricing

High-level pricing models

Free

Free, Subscription

Key features

Core capabilities called out by each vendor

Unique

  • Custom watchlists to follow securities and markets, with tailored news feeds for tracked symbols.
  • Simple portfolio tools: add holdings with quantity, cost basis, and date; convert watchlists to portfolios; experiment with simulated “playground” portfolios; switch portfolio currency.
  • Performance tracking with one-day and total returns, plus portfolio value charts. Comparisons are based on time-weighted rate of return (TWR).
  • Interactive charts, quotes, and aggregated financial news across global markets.
  • Coverage across multiple asset classes with varied latency: U.S. equities often real-time, international equities typically 15-minute delay, futures about 10 minutes, crypto and currencies ~3 minutes, and mutual funds end-of-day.
  • Google Sheets integration via =GOOGLEFINANCE() for fetching current and historical data (with limits on coverage, frequency, and history depth).

Unique

  • Comprehensive database and screener for European ETFs and physically backed ETCs, with the ability to filter, compare, and analyze funds.
  • ETF profiles display top-10 holdings, listings across multiple exchanges, performance data, and risk metrics.
  • Stock profiles show how many ETFs include each company, with data sourced from Trackinsight, etfinfo, Xignite, gettex, FactSet, and justETF.
  • Portfolio tracking is transaction-based, with automatic booking of dividends on ex-date.
  • Portfolio monitoring includes email alerts, anti-cyclical rebalancing tools, and a broker order list (with direct order transfer to partner brokers, no credentials shared).
  • Simulation tools allow historical portfolio backtests, benchmark comparisons, detailed return attribution, and risk visualization via “risk cloud” charts.
Tested

Verified by hands-on testing inside Find My Moat

Yes

Yes

Editor pick

Featured inside curated shortlists

Highlighted

Standard listing

Frequently Asked Questions

Which workflows do Google Finance and justETF both support?

Both platforms cover Watchlist, Portfolio, ETF Overview, and ETF Holdings workflows, so you can research those use cases in either tool before digging into the feature differences below.

Do Google Finance and justETF require subscriptions?

Both Google Finance and justETF keep freemium access with optional paid upgrades, so you can trial each platform before committing.

Which tool has mobile access?

justETF ships a dedicated mobile experience, while Google Finance focuses on web or desktop access.

What unique strengths set the two platforms apart?

Google Finance differentiates itself with Custom watchlists to follow securities and markets, with tailored news feeds for tracked symbols., Simple portfolio tools: add holdings with quantity, cost basis, and date; convert watchlists to portfolios; experiment with simulated “playground” portfolios; switch portfolio currency., and Performance tracking with one-day and total returns, plus portfolio value charts. Comparisons are based on time-weighted rate of return (TWR)., whereas justETF stands out for Comprehensive database and screener for European ETFs and physically backed ETCs, with the ability to filter, compare, and analyze funds., ETF profiles display top-10 holdings, listings across multiple exchanges, performance data, and risk metrics., and Stock profiles show how many ETFs include each company, with data sourced from Trackinsight, etfinfo, Xignite, gettex, FactSet, and justETF..

Keep exploring

Keep exploring

Stay on top of related tools

Browse the categories and profiles that overlap most with this comparison to round out your shortlist.

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Curation & Accuracy

This directory blends AI‑assisted discovery with human curation. Entries are reviewed, edited, and organized with the goal of expanding coverage and sharpening quality over time. Your feedback helps steer improvements (because no single human can capture everything all at once).

Details change. Pricing, features, and availability may be incomplete or out of date. Treat listings as a starting point and verify on the provider’s site before making decisions. If you spot an error or a gap, send a quick note and I’ll adjust.