VOL. XCIV, NO. 247

★ FINANCIAL TOOLS & SERVICES DIRECTORY ★

PRICE: 5 CENTS

Sunday, October 5, 2025

View Google Finance View Seeking Alpha Back to Home

Head-to-head

Google Finance vs Seeking Alpha comparison

Compare pricing, supported platforms, categories, and standout capabilities to decide which tool fits your workflow.

Quick takeaways

Seeking Alpha includes Screeners, ETF Screeners, Alerts, Calendar, Dividends, Scores, Bulls Say Bear Say, Transcripts, ETF Performance, ETF Fundamentals, ETF Factors, Analyst Forecasts, Analyst Recommendations, Analyst Price Targets, Options, Which ETF includes this Stock?, AI Report, and AI Earnings Summary categories that Google Finance omits.

Google Finance highlights: Custom watchlists to follow securities and markets, with tailored news feeds for tracked symbols., Simple portfolio tools: add holdings with quantity, cost basis, and date; convert watchlists to portfolios; experiment with simulated “playground” portfolios; switch portfolio currency., and Performance tracking with one-day and total returns, plus portfolio value charts. Comparisons are based on time-weighted rate of return (TWR)..

Seeking Alpha is known for: Quant Ratings for stocks with five Factor Grades (Value, Growth, Profitability, Momentum, EPS Revisions), plus ETF Factor Grades (Momentum, Expenses, Dividends, Risk, Liquidity)., Stock and ETF screeners with ratings, grades, and advanced filters. Premium members can save screens for reuse., and Side-by-side comparison of up to 20 stocks, with export to Excel or PDF..

Seeking Alpha offers mobile access, which Google Finance skips.

Google Finance

google.com

Editor’s pick Hands-on review

Free web portal for quotes, charts, news, watchlists, and simple portfolio tracking. Portfolios can include stocks, mutual funds, ETFs, and crypto, with returns shown using time-weighted calculations. Data freshness varies by source: some exchanges stream in real time, while others are delayed (e.g., 15 minutes for many equities, 10 minutes for CME futures, end-of-day for mutual funds). Currency and crypto quotes update every few minutes. Google Sheets supports the GOOGLEFINANCE() function for live data pulls, though no public REST API is offered.

Platforms

Web

Pricing

Free

Quick highlights

Custom watchlists to follow securities and markets, with tailored news feeds for tracked symbols.
Simple portfolio tools: add holdings with quantity, cost basis, and date; convert watchlists to portfolios; experiment with simulated “playground” portfolios; switch portfolio currency.
Performance tracking with one-day and total returns, plus portfolio value charts. Comparisons are based on time-weighted rate of return (TWR).
Interactive charts, quotes, and aggregated financial news across global markets.
Coverage across multiple asset classes with varied latency: U.S. equities often real-time, international equities typically 15-minute delay, futures about 10 minutes, crypto and currencies ~3 minutes, and mutual funds end-of-day.

Community votes (overall)

0% upvotes 0% downvotes

You haven't voted yet

View full profile Visit site

Seeking Alpha

seekingalpha.com

Editor’s pick Hands-on review

One of the largest investor communities online, blending crowdsourced research with data tools. Premium unlocks Quant Ratings and Factor Grades, stock and ETF screeners, advanced comparison tools with Excel/PDF export, broker syncing (via Plaid and SnapTrade), and AI-driven “Virtual Analyst” reports. PRO goes further with curated Top Ideas, Short Ideas, and the PRO Quant Portfolio. Market quotes are a mix of real-time and 15-minute delayed, depending on the exchange.

Platforms

Web

Mobile

Pricing

Free

Subscription

Quick highlights

Quant Ratings for stocks with five Factor Grades (Value, Growth, Profitability, Momentum, EPS Revisions), plus ETF Factor Grades (Momentum, Expenses, Dividends, Risk, Liquidity).
Stock and ETF screeners with ratings, grades, and advanced filters. Premium members can save screens for reuse.
Side-by-side comparison of up to 20 stocks, with export to Excel or PDF.
Portfolio tools with custom views, health scores, and Excel export. Premium users can link brokers for daily auto-sync through Plaid or SnapTrade.
Market data includes both real-time and delayed quotes, with advanced charts covering intraday to multi-year intervals.

Community votes (overall)

0% upvotes 0% downvotes

You haven't voted yet

View full profile Visit site

Overlap

Shared focus areas

8 overlaps

Mutual strengths include Watchlist, Portfolio, and News plus 5 more areas.

Where they differ

Seeking Alpha

Distinct strengths include:

Quant Ratings for stocks with five Factor Grades (Value, Growth, Profitability, Momentum, EPS Revisions), plus ETF Factor Grades (Momentum, Expenses, Dividends, Risk, Liquidity).
Stock and ETF screeners with ratings, grades, and advanced filters. Premium members can save screens for reuse.
Side-by-side comparison of up to 20 stocks, with export to Excel or PDF.
Portfolio tools with custom views, health scores, and Excel export. Premium users can link brokers for daily auto-sync through Plaid or SnapTrade.

Feature-by-feature breakdown

Attribute	Google Finance	Seeking Alpha
Categories Which research workflows each platform targets	Shared: Watchlist, Portfolio, News, Stock Comparison, Data Visualizations, Financials, ETF Overview, ETF Holdings	Shared: Watchlist, Portfolio, News, Stock Comparison, Data Visualizations, Financials, ETF Overview, ETF Holdings Unique: Screeners, ETF Screeners, Alerts, Calendar, Dividends, Scores, Bulls Say Bear Say, Transcripts, ETF Performance, ETF Fundamentals, ETF Factors, Analyst Forecasts, Analyst Recommendations, Analyst Price Targets, Options, Which ETF includes this Stock?, AI Report, AI Earnings Summary
Asset types Supported asset classes and universes	Stocks, ETFs, Mutual Funds, Currencies, Cryptos, Futures, Bonds	Stocks, ETFs, Mutual Funds, Closed-End Funds, Options
Experience levels Who each product is built for	Beginner, Intermediate, Advanced	Beginner, Intermediate, Advanced
Platforms Where you can access the product	Web	Web, Mobile
Pricing High-level pricing models	Free	Free, Subscription
Key features Core capabilities called out by each vendor	Unique Custom watchlists to follow securities and markets, with tailored news feeds for tracked symbols. Simple portfolio tools: add holdings with quantity, cost basis, and date; convert watchlists to portfolios; experiment with simulated “playground” portfolios; switch portfolio currency. Performance tracking with one-day and total returns, plus portfolio value charts. Comparisons are based on time-weighted rate of return (TWR). Interactive charts, quotes, and aggregated financial news across global markets. Coverage across multiple asset classes with varied latency: U.S. equities often real-time, international equities typically 15-minute delay, futures about 10 minutes, crypto and currencies ~3 minutes, and mutual funds end-of-day. Google Sheets integration via =GOOGLEFINANCE() for fetching current and historical data (with limits on coverage, frequency, and history depth).	Unique Quant Ratings for stocks with five Factor Grades (Value, Growth, Profitability, Momentum, EPS Revisions), plus ETF Factor Grades (Momentum, Expenses, Dividends, Risk, Liquidity). Stock and ETF screeners with ratings, grades, and advanced filters. Premium members can save screens for reuse. Side-by-side comparison of up to 20 stocks, with export to Excel or PDF. Portfolio tools with custom views, health scores, and Excel export. Premium users can link brokers for daily auto-sync through Plaid or SnapTrade. Market data includes both real-time and delayed quotes, with advanced charts covering intraday to multi-year intervals. Full library of earnings call transcripts, with AI-generated “Earnings Call Insights” and “Virtual Analyst” summaries.
Tested Verified by hands-on testing inside Find My Moat	Yes	Yes
Editor pick Featured inside curated shortlists	Highlighted	Highlighted

Frequently Asked Questions

Which workflows do Google Finance and Seeking Alpha both support?

Both platforms cover Watchlist, Portfolio, News, Stock Comparison, Data Visualizations, Financials, ETF Overview, and ETF Holdings workflows, so you can research those use cases in either tool before digging into the feature differences below.

Do Google Finance and Seeking Alpha require subscriptions?

Both Google Finance and Seeking Alpha keep freemium access with optional paid upgrades, so you can trial each platform before committing.

Which tool has mobile access?

Seeking Alpha ships a dedicated mobile experience, while Google Finance focuses on web or desktop access.

What unique strengths set the two platforms apart?

Google Finance differentiates itself with Custom watchlists to follow securities and markets, with tailored news feeds for tracked symbols., Simple portfolio tools: add holdings with quantity, cost basis, and date; convert watchlists to portfolios; experiment with simulated “playground” portfolios; switch portfolio currency., and Performance tracking with one-day and total returns, plus portfolio value charts. Comparisons are based on time-weighted rate of return (TWR)., whereas Seeking Alpha stands out for Quant Ratings for stocks with five Factor Grades (Value, Growth, Profitability, Momentum, EPS Revisions), plus ETF Factor Grades (Momentum, Expenses, Dividends, Risk, Liquidity)., Stock and ETF screeners with ratings, grades, and advanced filters. Premium members can save screens for reuse., and Side-by-side comparison of up to 20 stocks, with export to Excel or PDF..

Keep exploring

Stay on top of related tools

Browse the categories and profiles that overlap most with this comparison to round out your shortlist.