VOL. XCIV, NO. 247

★ FINANCIAL TOOLS & SERVICES DIRECTORY ★

PRICE: 5 CENTS

Monday, October 6, 2025

Head-to-head

Google Trends vs PwC — IPO Watch EMEA (all editions) comparison

Compare pricing, supported platforms, categories, and standout capabilities to decide which tool fits your workflow.

Quick takeaways

Google Trends adds Data Visualizations coverage that PwC — IPO Watch EMEA (all editions) skips.

PwC — IPO Watch EMEA (all editions) includes IPO, and Blogs categories that Google Trends omits.

Google Trends highlights: Explore search interest over time with geographic and category filters; compare up to five groups of terms (25 terms per group)., Discover related topics and rising queries to spot shifts in attention., and Filter by region, timeframe, category, and Google property (Web, News, Images, Shopping, YouTube)..

PwC — IPO Watch EMEA (all editions) is known for: Quarterly EMEA IPO survey with totals by proceeds and deal count, plus charts (trend over time, by sector, by region)., Commentary on market drivers and outlook; highlights top deals and exchange rankings per period., and Breakouts for Europe vs EMEA vs UK, and regular references to Middle East/Africa activity..

Google Trends logo

Google Trends

trends.google.com

A free tool from Google that tracks search interest over time and across regions. You can compare up to five groups of terms, monitor “Trending now” in near real time, and export charts to CSV or embed them on the web. A limited alpha API is available by application, and a separate BigQuery dataset exposes the top rising queries over the past 30 days.

Platforms

Web

Pricing

Free

Quick highlights

  • Explore search interest over time with geographic and category filters; compare up to five groups of terms (25 terms per group).
  • Discover related topics and rising queries to spot shifts in attention.
  • Filter by region, timeframe, category, and Google property (Web, News, Images, Shopping, YouTube).
  • Export charts to CSV, share links, or embed selected charts via HTML.
  • “Trending now” dashboard shows news-linked spikes across 100+ countries, refreshed every 10 minutes, with multiple time windows and CSV/RSS export.

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PwC — IPO Watch EMEA (all editions) logo

PwC — IPO Watch EMEA (all editions)

pwc.co.uk

Quarterly publication tracking the volume and value of IPOs across EMEA’s principal stock markets. Compiled by PwC’s London capital markets team, it covers new primary market listings and provides exchange/sector/country breakdowns, top deals and outlook. Methodology relies on S&P Capital IQ extracts with a $5m minimum raise threshold; excludes greenshoe, closed‑end funds/BDCs and OTC transactions; intra‑exchange market moves are excluded; dual listings attribute full proceeds to each exchange. Delivered as PDFs; no public API.

Platforms

Web

Pricing

Free

Quick highlights

  • Quarterly EMEA IPO survey with totals by proceeds and deal count, plus charts (trend over time, by sector, by region).
  • Commentary on market drivers and outlook; highlights top deals and exchange rankings per period.
  • Breakouts for Europe vs EMEA vs UK, and regular references to Middle East/Africa activity.
  • Clear methodology section in each PDF (data source, inclusion/exclusion rules, timestamp of data extract).
  • Email sign‑up for future editions (‘IPO Watch quarterly insights’).

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Overlap

Shared focus areas

2 overlaps

Mutual strengths include News, and Newsletters.

Where they differ

Google Trends

Distinct strengths include:

  • Explore search interest over time with geographic and category filters; compare up to five groups of terms (25 terms per group).
  • Discover related topics and rising queries to spot shifts in attention.
  • Filter by region, timeframe, category, and Google property (Web, News, Images, Shopping, YouTube).
  • Export charts to CSV, share links, or embed selected charts via HTML.

PwC — IPO Watch EMEA (all editions)

Distinct strengths include:

  • Quarterly EMEA IPO survey with totals by proceeds and deal count, plus charts (trend over time, by sector, by region).
  • Commentary on market drivers and outlook; highlights top deals and exchange rankings per period.
  • Breakouts for Europe vs EMEA vs UK, and regular references to Middle East/Africa activity.
  • Clear methodology section in each PDF (data source, inclusion/exclusion rules, timestamp of data extract).

Feature-by-feature breakdown

AttributeGoogle TrendsPwC — IPO Watch EMEA (all editions)
Categories

Which research workflows each platform targets

Shared: News, Newsletters

Unique: Data Visualizations

Shared: News, Newsletters

Unique: IPO, Blogs

Asset types

Supported asset classes and universes

Other

Stocks

Experience levels

Who each product is built for

Beginner, Intermediate, Advanced

Beginner, Intermediate, Advanced

Platforms

Where you can access the product

Web

Web

Pricing

High-level pricing models

Free

Free

Key features

Core capabilities called out by each vendor

Unique

  • Explore search interest over time with geographic and category filters; compare up to five groups of terms (25 terms per group).
  • Discover related topics and rising queries to spot shifts in attention.
  • Filter by region, timeframe, category, and Google property (Web, News, Images, Shopping, YouTube).
  • Export charts to CSV, share links, or embed selected charts via HTML.
  • “Trending now” dashboard shows news-linked spikes across 100+ countries, refreshed every 10 minutes, with multiple time windows and CSV/RSS export.
  • Methodology based on anonymized, aggregated samples normalized to a 0–100 scale. Longer ranges use UTC time, short ranges use local time zones.

Unique

  • Quarterly EMEA IPO survey with totals by proceeds and deal count, plus charts (trend over time, by sector, by region).
  • Commentary on market drivers and outlook; highlights top deals and exchange rankings per period.
  • Breakouts for Europe vs EMEA vs UK, and regular references to Middle East/Africa activity.
  • Clear methodology section in each PDF (data source, inclusion/exclusion rules, timestamp of data extract).
  • Email sign‑up for future editions (‘IPO Watch quarterly insights’).
Tested

Verified by hands-on testing inside Find My Moat

Not yet

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Featured inside curated shortlists

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Frequently Asked Questions

Which workflows do Google Trends and PwC — IPO Watch EMEA (all editions) both support?

Both platforms cover News, and Newsletters workflows, so you can research those use cases in either tool before digging into the feature differences below.

Do Google Trends and PwC — IPO Watch EMEA (all editions) require subscriptions?

Both Google Trends and PwC — IPO Watch EMEA (all editions) keep freemium access with optional paid upgrades, so you can trial each platform before committing.

How can you access Google Trends and PwC — IPO Watch EMEA (all editions)?

Both Google Trends and PwC — IPO Watch EMEA (all editions) prioritize web or desktop access. Investors wanting a mobile-first workflow may need to rely on responsive web views.

What unique strengths set the two platforms apart?

Google Trends differentiates itself with Explore search interest over time with geographic and category filters; compare up to five groups of terms (25 terms per group)., Discover related topics and rising queries to spot shifts in attention., and Filter by region, timeframe, category, and Google property (Web, News, Images, Shopping, YouTube)., whereas PwC — IPO Watch EMEA (all editions) stands out for Quarterly EMEA IPO survey with totals by proceeds and deal count, plus charts (trend over time, by sector, by region)., Commentary on market drivers and outlook; highlights top deals and exchange rankings per period., and Breakouts for Europe vs EMEA vs UK, and regular references to Middle East/Africa activity..

Curation & Accuracy

This directory blends AI‑assisted discovery with human curation. Entries are reviewed, edited, and organized with the goal of expanding coverage and sharpening quality over time. Your feedback helps steer improvements (because no single human can capture everything all at once).

Details change. Pricing, features, and availability may be incomplete or out of date. Treat listings as a starting point and verify on the provider’s site before making decisions. If you spot an error or a gap, send a quick note and I’ll adjust.