VOL. XCIV, NO. 247
★ FINANCIAL TOOLS & SERVICES DIRECTORY ★
PRICE: 5 CENTS
Saturday, September 27, 2025
Investors comparing Google Trends and Visual Capitalist will find that Both Google Trends and Visual Capitalist concentrate on Data Visualizations, and Newsletters workflows, making them natural alternatives for similar investment research jobs. Google Trends leans into News, which can be decisive for teams that need depth over breadth. Visual Capitalist stands out with Blogs, and Education that the competition lacks. Use the feature-by-feature table to inspect unique capabilities and confirm which roadmap best maps to your process.
Head-to-head
Google Trends vs Visual Capitalist
Compare pricing, supported platforms, categories, and standout capabilities to decide which tool fits your workflow.
Quick takeaways
- Google Trends adds News coverage that Visual Capitalist skips.
- Visual Capitalist includes Blogs, and Education categories that Google Trends omits.
- Google Trends highlights: Explore search interest over time with geographic and category filters; compare up to five groups of terms (25 terms per group)., Discover related topics and rising queries to spot shifts in attention., and Filter by region, timeframe, category, and Google property (Web, News, Images, Shopping, YouTube)..
- Visual Capitalist is known for: Well-known for data-rich charts, maps, and infographics across markets, energy, technology, and macroeconomics., Coverage spans major themes like GDP trends, market share breakdowns, commodities, and economic freedom indices., and VC+ membership unlocks The Trendline newsletter (twice weekly), monthly market outlooks, special research dispatches, archives, and member-only events..
Google Trends
trends.google.com
A free tool from Google that tracks search interest over time and across regions. You can compare up to five groups of terms, monitor “Trending now” in near real time, and export charts to CSV or embed them on the web. A limited alpha API is available by application, and a separate BigQuery dataset exposes the top rising queries over the past 30 days.
Categories
Platforms
Pricing
Quick highlights
- Explore search interest over time with geographic and category filters; compare up to five groups of terms (25 terms per group).
- Discover related topics and rising queries to spot shifts in attention.
- Filter by region, timeframe, category, and Google property (Web, News, Images, Shopping, YouTube).
- Export charts to CSV, share links, or embed selected charts via HTML.
- “Trending now” dashboard shows news-linked spikes across 100+ countries, refreshed every 10 minutes, with multiple time windows and CSV/RSS export.
Visual Capitalist
visualcapitalist.com
Publisher of striking, data-driven infographics and explainers on business, markets, and the global economy. Their premium tier, VC+, offers exclusive research notes, newsletters, webinars, and ad-free browsing, while a licensing program enables organizations to reuse and reprint their visuals under set terms.
Platforms
Pricing
Quick highlights
- Well-known for data-rich charts, maps, and infographics across markets, energy, technology, and macroeconomics.
- Coverage spans major themes like GDP trends, market share breakdowns, commodities, and economic freedom indices.
- VC+ membership unlocks The Trendline newsletter (twice weekly), monthly market outlooks, special research dispatches, archives, and member-only events.
- Ad-free browsing included with VC+ for a cleaner reading experience.
- Content licensing available through a dedicated portal, with clear guidelines for reprints and permitted reuse.
Shared focus areas
Both platforms align on these research themes, so you can stay within one workflow when your use case involves them.
Where they differ
Google Trends
Distinct strengths include:
- Explore search interest over time with geographic and category filters; compare up to five groups of terms (25 terms per group).
- Discover related topics and rising queries to spot shifts in attention.
- Filter by region, timeframe, category, and Google property (Web, News, Images, Shopping, YouTube).
- Export charts to CSV, share links, or embed selected charts via HTML.
Visual Capitalist
Distinct strengths include:
- Well-known for data-rich charts, maps, and infographics across markets, energy, technology, and macroeconomics.
- Coverage spans major themes like GDP trends, market share breakdowns, commodities, and economic freedom indices.
- VC+ membership unlocks The Trendline newsletter (twice weekly), monthly market outlooks, special research dispatches, archives, and member-only events.
- Ad-free browsing included with VC+ for a cleaner reading experience.
Feature-by-feature breakdown
| Attribute | Google Trends | Visual Capitalist |
|---|---|---|
Categories Which research workflows each platform targets | Shared: Data Visualizations, Newsletters Unique: News | Shared: Data Visualizations, Newsletters Unique: Blogs, Education |
Asset types Supported asset classes and universes | Other | Other |
Experience levels Who each product is built for | Beginner, Intermediate, Advanced | Beginner, Intermediate, Advanced |
Platforms Where you can access the product | Web | Web |
Pricing High-level pricing models | Free | Free, Subscription |
Key features Core capabilities called out by each vendor | Unique
| Unique
|
Tested Verified by hands-on testing inside Find My Moat | Not yet | Not yet |
Editor pick Featured inside curated shortlists | Standard listing | Standard listing |
Frequently Asked Questions
Which workflows do Google Trends and Visual Capitalist both support?
Both platforms cover Data Visualizations, and Newsletters workflows, so you can research those use cases in either tool before digging into the feature differences below.
Do Google Trends and Visual Capitalist require subscriptions?
Both Google Trends and Visual Capitalist keep freemium access with optional paid upgrades, so you can trial each platform before committing.
How can you access Google Trends and Visual Capitalist?
Both Google Trends and Visual Capitalist prioritize web or desktop access. Investors wanting a mobile-first workflow may need to rely on responsive web views.
What unique strengths set the two platforms apart?
Google Trends differentiates itself with Explore search interest over time with geographic and category filters; compare up to five groups of terms (25 terms per group)., Discover related topics and rising queries to spot shifts in attention., and Filter by region, timeframe, category, and Google property (Web, News, Images, Shopping, YouTube)., whereas Visual Capitalist stands out for Well-known for data-rich charts, maps, and infographics across markets, energy, technology, and macroeconomics., Coverage spans major themes like GDP trends, market share breakdowns, commodities, and economic freedom indices., and VC+ membership unlocks The Trendline newsletter (twice weekly), monthly market outlooks, special research dispatches, archives, and member-only events..
Curation & Accuracy
This directory blends AI‑assisted discovery with human curation. Entries are reviewed, edited, and organized with the goal of expanding coverage and sharpening quality over time. Your feedback helps steer improvements (because no single human can capture everything all at once).
Details change. Pricing, features, and availability may be incomplete or out of date. Treat listings as a starting point and verify on the provider’s site before making decisions. If you spot an error or a gap, send a quick note and I’ll adjust.