Tool Comparison
GuruFocus vs InsiderScore (VerityData | InsiderScore)
- Paid from
- $45.75/mo
- Free plan
- Yes
- Platforms
- Web, Mobile, API
Best if
- You'd rather start free and only pay if you outgrow it
- You do a lot of your research from your phone
- You want stock ideas, screeners, and ETF screeners.
- Paid from
- On request
- Free plan
- No
- Platforms
- Web, API
Best if
Start here
GuruFocus
Free • From $549/yr · Web · Mobile · API
- You'd rather start free and only pay if you outgrow it
- You do a lot of your research from your phone
- You want stock ideas, screeners, and ETF screeners.
Pick InsiderScore (VerityData | InsiderScore) instead if
InsiderScore (VerityData | InsiderScore)
Contact for pricing · Web · API
- Go this way if you prefer a simpler, more focused tool.
Skip both if: Neither one clicks with how you research; there are strong third options.
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Our take
The bottom line
GuruFocus and InsiderScore (VerityData | InsiderScore) cover a lot of the same ground (7 shared categories, including watchlist, institutional ownership, and alerts), so for the basics you won't go far wrong with either. GuruFocus simply does more: 49 categories to InsiderScore (VerityData | InsiderScore)'s 7, including stock ideas, screeners, and ETF screeners, plus a mobile app. InsiderScore (VerityData | InsiderScore) counters by keeping things simpler.
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Key differences at a glance
- Free plan
- GuruFocus
- Free trial
- GuruFocus7 days
- Broader coverage
- GuruFocus49 vs 7 categories
- Mobile app
- GuruFocus
- Broker sync
- GuruFocus
- Global coverage
- GuruFocus
What GuruFocus does best
- Research coverage for global stocks with long historical financials, valuation data, charts, comparisons, market valuation indicators, economic indicators, industry data, and company-level fundamentals.
- The All-in-One Screener with hundreds of filters across fundamentals, valuation, profitability, growth, dividends, guru holdings, insider trades, predefined value screens, custom filters, saved screens, and downloads.
- ETF Screener and ETF GF Scores for filtering and comparing more than 5,000 U.S.
- Corporate and government bond screening by yield, maturity, ratings, coupon structure, outstanding amount, issuer, and industry, plus company-level bond tabs.
- Backtest screener strategies across many countries with configurable stock count, ranking metric, sort order, date range, and rebalance frequency; current membership terms give Premium the latest five years and Premium Plus/Professional history back to 2006.
What InsiderScore (VerityData | InsiderScore) does best
- Form 4 transaction data reviewed by Verity analysts, including 10b5-1 plan details and tags for transaction context.
- Research on buyback initiations, revisions, quarterly repurchases, and accelerated share repurchases, with point-in-time feeds where licensed.
- Tracking institutional holdings through 13F, 13D, and 13G feeds with instrument typing and event flags across supported datasets.
- Management-change tracking for CEOs, CFOs, boards, and other officers, with nearly 40 fields per event.
- Unusual-event and composite signals for screening.
Side by side
Pricing comparison
See for yourself
Side by side
Price, platforms, data, and market coverage.ShowHide
Side by side
| Attribute | ||
|---|---|---|
| Pricing & plans | ||
Starting price | Free • From $549/yr | Contact for pricing |
Free tier | Yes | No |
Free trial | 7 days | — |
Plan limits | 57 limits: Free: portfolio limit: Up to 3 portfolios with 25 stocks each for free members, Free: data api requests: 100/month included in the Free API package +55 more | — |
| Platforms & access | ||
Web app | Yes | Yes |
Mobile app | Yes | No |
API access | Yes | Yes |
Broker sync | Yes | No |
Integrations | GuruFocus Data API, GuruFocus MCP Server +3 more | SFTP, VerityRMS +3 more |
| Audience & fit | ||
Experience level | Beginner, Intermediate, Advanced | Intermediate, Advanced |
Best for | Retail Traders, Pro Retail +9 more | — |
Categories covered | 49 | 7 |
Regions | North America, Europe, APAC, LatAm, Middle East, Africa | North America |
| Data & capabilities | ||
Data quality | 5 signals: Latency: End of Day, Granularity: EOD +3 more | 4 signals: Latency: End of Day, Granularity: EOD +2 more |
Data partners | 5 partners: QuoteMedia, Morningstar +3 more | — |
Capabilities | 9 signals: Custom formulas, Ranking backtests +7 more | — |
Security | Status page and Encryption in transit | — |
| Try it | Visit GuruFocus | Visit InsiderScore (VerityData | InsiderScore) |
Standout features
The best features of GuruFocus and InsiderScore (VerityData | InsiderScore).ShowHide
Standout features
What GuruFocus does best
- Research coverage for global stocks with long historical financials, valuation data, charts, comparisons, market valuation indicators, economic indicators, industry data, and company-level fundamentals.
- The All-in-One Screener with hundreds of filters across fundamentals, valuation, profitability, growth, dividends, guru holdings, insider trades, predefined value screens, custom filters, saved screens, and downloads.
- ETF Screener and ETF GF Scores for filtering and comparing more than 5,000 U.S.
- Corporate and government bond screening by yield, maturity, ratings, coupon structure, outstanding amount, issuer, and industry, plus company-level bond tabs.
- Backtest screener strategies across many countries with configurable stock count, ranking metric, sort order, date range, and rebalance frequency; current membership terms give Premium the latest five years and Premium Plus/Professional history back to 2006.
What InsiderScore (VerityData | InsiderScore) does best
- Form 4 transaction data reviewed by Verity analysts, including 10b5-1 plan details and tags for transaction context.
- Research on buyback initiations, revisions, quarterly repurchases, and accelerated share repurchases, with point-in-time feeds where licensed.
- Tracking institutional holdings through 13F, 13D, and 13G feeds with instrument typing and event flags across supported datasets.
- Management-change tracking for CEOs, CFOs, boards, and other officers, with nearly 40 fields per event.
- Unusual-event and composite signals for screening.
All details
Every attribute we track for GuruFocus and InsiderScore (VerityData | InsiderScore).ShowHide
All details
| Attribute | ||
|---|---|---|
| Coverage & fit | ||
Asset types | StocksETFsBondsMutual FundsOptionsFundsOther | StocksETFsOptionsBonds |
Experience | BeginnerIntermediateAdvanced | IntermediateAdvanced |
Target audience | Retail TradersPro RetailLong-term InvestorsValue InvestorsQuality InvestorsDividend InvestorsAnalystsQuants/Developers+3 more | Not specified |
Regions | North AmericaEuropeAPACLatAmMiddle EastAfrica | North America |
Coverage details | Identifiers: Ticker and CIK | Countries: USIdentifiers: Ticker and CUSIP |
| Data | ||
Data freshness | End of Day | End of Day |
Data granularity | EOD | EOD |
Pricing sources | ExchangeVendorModel | Not specified |
Data partners | QuoteMediaMorningstarRefinitivFREDSEC / local regulators | Not specified |
| Access & integrations | ||
API protocols | REST | REST |
API auth & delivery | Auth: APIKeySDKs: Python and GoDocs | Auth: APIKey |
Import methods | CSVBrokerOAuthManual | Not specified |
Integrations | GuruFocus Data APIGuruFocus MCP ServerGuruFocus Excel Add-inGuruFocus Google Sheets Add-onSnapTrade | SFTPVerityRMSPower BITableauMCP Server |
Export formats | CSVExcelJSON | CSVExcelJSONPDF |
| Plans & trust | ||
Security & compliance | Status pageEncryption in transit | Not specified |
Capability signals | Custom formulasRanking backtestsUniverse builderFactors: Value, Quality, Momentum, and GrowthBroker syncMulti-currencyYield curvesCredit ratings+1 more | Not specified |
Vendor & support | GuruFocus.com, LLCCountry: United StatesFounded 2004Support: Email, Chat, Phone, and Forum | Verity (VerityData | InsiderScore)Country: USFounded 2004Support: Email and Phone |
Curation ratings | Not specified | Methodology 4/5Reliability 5/5UX 4/5 |
Green tags are exclusive to that tool in this comparison.
Pricing
Plans, billing, free trials, and monthly prices.ShowHide
Pricing
| Tier | ||
|---|---|---|
| Free plan | Freeportfolio limit: Up to 3 portfolios with 25 stocks each for free members · data api requests: 100/month included in the Free API package · +1 more | — |
| Entry paid plan | $549/yr≈ $45.75/mo“Premium”billing: Annual only · region price: $549/year for USA, Asia, or Europe; $369/year for several other regions · +7 more | — |
| Tier 2 | $200/mo“Data API Builder”billing: Billed annually · monthly request limit: No limit · +12 more | — |
| Tier 3 | $2000/mo“Data API Commercial”billing: Billed annually · monthly request limit: No limit · +1 more | — |
| Tier 4 | Subscription“Premium Plus”billing: Annual only · public price: Current rendered pricing could not establish the Premium Plus amount · +4 more | — |
| Tier 5 | Subscription“Professional”billing: Annual only · public price: Current rendered pricing could not establish the Professional amount · +1 more | — |
| Top plan | $100 per unit“Data API Pay As You Go”initial top up: $100 credit · stock daily prices: $0.05/request · +16 more | — |
| Custom / enterprise | Contact sales“Custom API / Enterprise Package” | Contact sales“Enterprise (contact sales)” |
| Free trial | 7 days | — |
Questions we keep getting
What's the difference between GuruFocus and InsiderScore (VerityData | InsiderScore)?
GuruFocus leans toward stock ideas, screeners, and ETF screeners, while InsiderScore (VerityData | InsiderScore) puts more weight on insider data, institutional ownership, and corporate actions & special situations. They overlap in 7 categories, so for most people it comes down to workflow preference and price.
Is GuruFocus or InsiderScore (VerityData | InsiderScore) free to use?
GuruFocus has a free tier, so you can get started without paying anything. InsiderScore (VerityData | InsiderScore) is paid-only. If budget matters, start with GuruFocus and see how far it takes you before opening your wallet.
Which is better for beginners: GuruFocus or InsiderScore (VerityData | InsiderScore)?
GuruFocus is the friendlier place to start; its interface takes less getting used to. Both work fine once you're past the basics.
Can I use GuruFocus or InsiderScore (VerityData | InsiderScore) on my phone?
GuruFocus lists a dedicated mobile app, so it travels better. InsiderScore (VerityData | InsiderScore) doesn't list a dedicated mobile app; its documented access is web and API.
Do GuruFocus and InsiderScore (VerityData | InsiderScore) have APIs?
Yes, both offer API access, so developers and quants can pull data programmatically or wire up their own integrations.
Should I choose GuruFocus or InsiderScore (VerityData | InsiderScore)?
It depends on what you're after. Pick GuruFocus if stock ideas and screeners matter to you; go with InsiderScore (VerityData | InsiderScore) if you prefer its overall approach. And if you only need the basics both share, let price decide.
What asset classes do GuruFocus and InsiderScore (VerityData | InsiderScore) cover?
Both cover stocks, ETFs, bonds, and options. GuruFocus also handles mutual funds, funds, and other.
Which covers international markets: GuruFocus or InsiderScore (VerityData | InsiderScore)?
GuruFocus has documented international coverage (North America, Europe, APAC, LatAm, and more), so it's the safer bet if you hold non-US stocks. InsiderScore (VerityData | InsiderScore) is more region-specific, mainly North America.
Can I export data from GuruFocus and InsiderScore (VerityData | InsiderScore)?
Yes, both export to spreadsheets (CSV and Excel), which is handy if you like running your own numbers.
Can GuruFocus or InsiderScore (VerityData | InsiderScore) connect to my broker?
GuruFocus syncs with brokers automatically. With InsiderScore (VerityData | InsiderScore), you're entering holdings by hand or importing files.
Which has a better stock screener: GuruFocus or InsiderScore (VerityData | InsiderScore)?
GuruFocus has a stock screener for surfacing ideas; InsiderScore (VerityData | InsiderScore) doesn't, and focuses its energy elsewhere.
Can I track my portfolio with GuruFocus or InsiderScore (VerityData | InsiderScore)?
GuruFocus handles portfolio tracking. InsiderScore (VerityData | InsiderScore) is really a research tool; you'd track your portfolio elsewhere.
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