VOL. XCIV, NO. 247

★ A CURATED DIRECTORY OF FINANCIAL TOOLS AND RESOURCES ★

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Friday, December 26, 2025

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Tool Comparison

HedgeFollow vs TradeZella comparison

Compare pricing, supported platforms, categories, and standout capabilities to decide which tool fits your workflow.

Quick takeaways

HedgeFollow adds 13F, 13D/13G, Insider Data, Institutional Data, Screeners, Money Flow, ETF Overview, Watchlist, Investor Holdings, Splits, and Valuation Models coverage that TradeZella skips.

TradeZella includes Backtesting, Custom Dashboards, and Risk Metrics categories that HedgeFollow omits.

HedgeFollow has a free tier, while TradeZella requires a paid plan.

In depth comparison

HedgeFollow logo

HedgeFollow

hedgefollow.com

Tracks hedge fund and insider activity from SEC filings (13F/13D/13G/Form 4). Includes a fast insider‑trading tracker (updated ~every 5 minutes), a hedge‑fund trade feed, fund pages with holdings & options reported via 13F, stock pages with ownership/money‑flow charts, ETF activity aggregates (e.g., Bitcoin ETFs), and portfolio tools (builder/balancer) plus a stock screener that blends institutional, insider, and basic technical filters. 13F data has the regulatory ~45‑day reporting lag; no public API or broker sync is advertised.

Platforms

Web

Pricing

FreeSubscription

Quick highlights

  • Coverage scale: “10,000+ funds and 100K+ insiders.”
  • Insider Trading Tracker refreshed every ~5 minutes with filters for role, value, and recency.
  • Hedge Fund Tracker stream for 13F/13D/13G/Form 4 with time‑window and size filters; explains the 45‑day 13F lag.
  • Fund pages: AUM, holdings heatmaps, largest trades, performance history; option holdings when reported on 13F.
  • Stock pages: biggest buyers/sellers, ownership trends, buy‑price bands, money‑flow chart, and ‘Option Holders’.

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TradeZella logo

TradeZella

tradezella.com

Web-based trade journaling, analytics, backtesting, and trade replay platform. Not a brokerage: trades are executed on your broker and imported into TradeZella for tracking/analysis. Imports support auto-sync, file upload, or manual entry, with many broker integrations across stocks/options/forex/futures/crypto. Plan gating: Basic is limited to 1 account, 1GB storage, 3 playbooks, and 5 mentor invites; Premium/Pro unlock unlimited accounts/playbooks/mentor invites and 5GB storage (annual plans include a 14-day money-back guarantee).

Platforms

Web

Pricing

Subscription

Quick highlights

  • Trade imports via auto-sync, file upload, or manual input; supports commissions/fees, breakeven settings, and trade sharing.
  • Broker integrations across multiple markets (stocks/options/forex/futures/crypto); examples include Interactive Brokers, Robinhood, Charles Schwab, MetaTrader 4/5, Oanda, Bybit, and Coinbase.
  • Customizable analytics dashboard and drill-down reporting (TradeZella lists 50+ advanced reports, plus "Risk Reports" based on R-multiple/position size).
  • Trade Tracking page per trade: stats (including SL/PT + customizable metrics), execution details, playbook attachment, images/attachments, notes, plus share + replay actions.
  • Tagging and filtering: tags and categories, custom tag categories, and advanced global filters to analyze subsets of trades.

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Where they differ

HedgeFollow

Distinct strengths include:

13F13D/13GInsider DataInstitutional DataScreenersMoney FlowETF OverviewWatchlist
  • Coverage scale: “10,000+ funds and 100K+ insiders.”
  • Insider Trading Tracker refreshed every ~5 minutes with filters for role, value, and recency.
  • Hedge Fund Tracker stream for 13F/13D/13G/Form 4 with time‑window and size filters; explains the 45‑day 13F lag.
  • Fund pages: AUM, holdings heatmaps, largest trades, performance history; option holdings when reported on 13F.

TradeZella

Distinct strengths include:

BacktestingCustom DashboardsRisk Metrics
  • Trade imports via auto-sync, file upload, or manual input; supports commissions/fees, breakeven settings, and trade sharing.
  • Broker integrations across multiple markets (stocks/options/forex/futures/crypto); examples include Interactive Brokers, Robinhood, Charles Schwab, MetaTrader 4/5, Oanda, Bybit, and Coinbase.
  • Customizable analytics dashboard and drill-down reporting (TradeZella lists 50+ advanced reports, plus "Risk Reports" based on R-multiple/position size).
  • Trade Tracking page per trade: stats (including SL/PT + customizable metrics), execution details, playbook attachment, images/attachments, notes, plus share + replay actions.

Feature-by-feature breakdown

AttributeHedgeFollowTradeZella
Categories

Which research workflows each platform targets

Shared: Data Visualizations, Portfolio, Education

Unique: 13F, 13D/13G, Insider Data, Institutional Data, Screeners, Money Flow, ETF Overview, Watchlist, Investor Holdings, Splits, Valuation Models

Shared: Data Visualizations, Portfolio, Education

Unique: Backtesting, Custom Dashboards, Risk Metrics

Asset types

Supported asset classes and universes

Stocks, ETFs, Options

Stocks, Options, Currencies, Futures, Cryptos

Experience levels

Who each product is built for

Beginner, Intermediate, Advanced

Beginner, Intermediate, Advanced

Platforms

Where you can access the product

Web

Web

Pricing

High-level pricing models

Free, Subscription

Subscription

Key features

Core capabilities called out by each vendor

Unique

  • Coverage scale: “10,000+ funds and 100K+ insiders.”
  • Insider Trading Tracker refreshed every ~5 minutes with filters for role, value, and recency.
  • Hedge Fund Tracker stream for 13F/13D/13G/Form 4 with time‑window and size filters; explains the 45‑day 13F lag.
  • Fund pages: AUM, holdings heatmaps, largest trades, performance history; option holdings when reported on 13F.
  • Stock pages: biggest buyers/sellers, ownership trends, buy‑price bands, money‑flow chart, and ‘Option Holders’.
  • Lists: Top 100 hedge‑fund stocks; Largest Hedge Fund Buys/Sells; Largest Insider Buys/Sells.

Unique

  • Trade imports via auto-sync, file upload, or manual input; supports commissions/fees, breakeven settings, and trade sharing.
  • Broker integrations across multiple markets (stocks/options/forex/futures/crypto); examples include Interactive Brokers, Robinhood, Charles Schwab, MetaTrader 4/5, Oanda, Bybit, and Coinbase.
  • Customizable analytics dashboard and drill-down reporting (TradeZella lists 50+ advanced reports, plus "Risk Reports" based on R-multiple/position size).
  • Trade Tracking page per trade: stats (including SL/PT + customizable metrics), execution details, playbook attachment, images/attachments, notes, plus share + replay actions.
  • Tagging and filtering: tags and categories, custom tag categories, and advanced global filters to analyze subsets of trades.
  • Risk/performance metrics surfaced on dashboard widgets (e.g., profit factor, expectancy, max drawdown), with multiple views (e.g., percentage, R-multiple, ticks/pips for relevant markets).
Tested

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Featured inside curated shortlists

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Frequently Asked Questions

Which workflows do HedgeFollow and TradeZella both support?

Both platforms cover Data Visualizations, Portfolio, and Education workflows, so you can research those use cases in either tool before digging into the feature differences below.

Which tool offers a free plan?

HedgeFollow offers a free entry point, while TradeZella requires a paid subscription. Review the pricing table to see how the paid tiers compare.

How can you access HedgeFollow and TradeZella?

Both HedgeFollow and TradeZella prioritize web or desktop access. Investors wanting a mobile-first workflow may need to rely on responsive web views.

What unique strengths set the two platforms apart?

HedgeFollow differentiates itself with Coverage scale: “10,000+ funds and 100K+ insiders.”, Insider Trading Tracker refreshed every ~5 minutes with filters for role, value, and recency., and Hedge Fund Tracker stream for 13F/13D/13G/Form 4 with time‑window and size filters; explains the 45‑day 13F lag., whereas TradeZella stands out for Trade imports via auto-sync, file upload, or manual input; supports commissions/fees, breakeven settings, and trade sharing., Broker integrations across multiple markets (stocks/options/forex/futures/crypto); examples include Interactive Brokers, Robinhood, Charles Schwab, MetaTrader 4/5, Oanda, Bybit, and Coinbase., and Customizable analytics dashboard and drill-down reporting (TradeZella lists 50+ advanced reports, plus "Risk Reports" based on R-multiple/position size)..

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Curation & Accuracy

This directory blends AI‑assisted discovery with human curation. Entries are reviewed, edited, and organized with the goal of expanding coverage and sharpening quality over time. Your feedback helps steer improvements (because no single human can capture everything all at once).

Details change. Pricing, features, and availability may be incomplete or out of date. Treat listings as a starting point and verify on the provider’s site before making decisions. If you spot an error or a gap, send a quick note and I’ll adjust.