★ BEST INVESTING TOOLS COMPARISON ★

Checking

Source check: ETF Action checked August 4, 2026

Tool Comparison

ETF Action vs HedgeFollow

Pick ETF Action if

ETF Action logo

ETF Action

etfaction.com

Free • From $29/mo · Web · API

  • You want an API so you can script or automate things
  • You care about ETF factors, ETF overlap, and backtesting, things HedgeFollow doesn't offer

Pick HedgeFollow if

HedgeFollow logo

HedgeFollow

hedgefollow.com

Free • From $10/mo · Web

  • You want the cheaper way in: plans start at $10/mo instead of $29/mo
  • You care about insider data, money flow, and splits, things ETF Action doesn't offer

Skip both if: Neither one clicks with how you research; there are strong third options.

See alternatives

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Our take

The bottom line

ETF Action and HedgeFollow cover a lot of the same ground (6 shared categories, including ETF analysis, screeners, and data visualizations), so for the basics you won't go far wrong with either. The real difference is focus: only ETF Action gives you ETF factors and ETF overlap, and only HedgeFollow gives you insider data and money flow.

What readers say

ETF Action

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HedgeFollow

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Key differences at a glance

Cheaper paid plan
HedgeFollow$10/mo vs $29/mo
API access
ETF Action
Global coverage
ETF Action
Asset coverage
HedgeFollowAdds options
Free plan
Both
See the full side-by-side table

See for yourself

How they stack up

The side-by-side table: pricing, platforms, data, and coverage at a glance.
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Side-by-side comparison of ETF Action and HedgeFollow
Attribute
ETF Action logo
ETF Action
HedgeFollow logo
HedgeFollow
Pricing & plans
Starting price
Free • From $29/moFree • From $10/mo
Free tier
YesYes
Free trial
Platforms & access
Web app
YesYes
Mobile app
NoNo
API access
YesNo
Broker sync
NoNo
Integrations
Polygon.io (pricing), Bridge (model trading integration) +1 more
Audience & fit
Experience level
Beginner, Intermediate, AdvancedBeginner, Intermediate, Advanced
Best for
Categories covered
1311
Regions
North America, Europe, APAC, LatAm, Middle East, AfricaNorth America
Data & capabilities
Data quality
4 signals: Latency: Real-time and End of Day, Granularity: EOD +2 moreLatency: Real-time and End of Day and Granularity: EOD
Capabilities
5 signals: Universe builder, Factors: Value, Quality, Momentum, Growth, LowVol, and Size +3 more
Try itVisit ETF ActionVisit HedgeFollow

Where each one shines

What ETF Action and HedgeFollow each do best.
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ETF Action logo

What ETF Action does best

  1. Research coverage for ETFs through global category channels covering size and style, regions, countries, sectors, industries, themes, fixed income, non-traditional assets, commodities, and crypto.
  2. Look-through holdings analytics to inspect factor, style, sector, industry, country, and concentration exposure inside funds and models.
  3. Comparison tools for ETF overlap across individual funds or full model portfolios to understand hidden duplication and concentration risk.
  4. Monitoring ETF flows, trading volumes, ADV, daily refreshes, and T+1 flow timing from the platform dashboards.
  5. Screeners, watchlists, fund dashboards, Excel or CSV exports, and live indicative FMV quote context where plan limits allow.
HedgeFollow logo

What HedgeFollow does best

  1. Tracking hedge fund and institutional holdings from SEC filings across fund pages, stock pages, heatmaps, largest trades, and performance views.
  2. The insider trading tracker for Form 4 activity with filters for role, value, and recency.
  3. Views for reviewing hedge fund trade feeds covering 13F, 13D, 13G, and Form 4 events with time-window and size filters.
  4. Analysis of stock pages for biggest buyers and sellers, ownership trends, buy-price bands, money-flow charts, and option holders where reported.
  5. Views for reviewing fund pages for AUM, holdings heatmaps, largest trades, performance history, and reported options exposure.

Every detail we compared

Every tracked attribute for ETF Action and HedgeFollow, side by side.
Show
Attribute
ETF Action logo
ETF Action
HedgeFollow logo
HedgeFollow
Coverage & fit
Asset types
ETFsStocks
StocksETFsOptions
Experience
BeginnerIntermediateAdvanced
BeginnerIntermediateAdvanced
Regions
North AmericaEuropeAPACLatAmMiddle EastAfrica
North America
Coverage details
Exchanges: ARCX, XNAS, and BATSIdentifiers: Ticker
Countries: US4 exchangesIdentifiers: Ticker
Data
Data freshness
Real-timeEnd of Day
Real-timeEnd of Day
Data granularity
EOD
EOD
Access & integrations
Import methods
CSV
CSVManual
Integrations
Polygon.io (pricing)Bridge (model trading integration)RiverFront (model marketplace/partnership)
Not specified
Export formats
ExcelCSVPDF
Not specified
Plans & trust
Capability signals
Universe builderFactors: Value, Quality, Momentum, Growth, LowVol, and SizeFactor exposureRebalancingPortfolio factor exposure
Not specified
Vendor & support
ETF Action, Inc.Country: USFounded 2018Support: Email
HedgeFollowSupport: Chat
Curation ratings
Methodology 3/5Reliability 4/5UX 4/5
Methodology 3/5Reliability 3/5UX 4/5

Green tags are exclusive to that tool in this comparison.

What you'll actually pay

Plans, billing, trials, and per-month pricing for both tools.
Show
Plan-by-plan pricing comparison of ETF Action and HedgeFollow
Tier
ETF Action logo
ETF Action
HedgeFollow logo
HedgeFollowCheaper start
Free plan
FreeFree / Basic
Free
Entry paid plan
$29/moDIY
$10/moPro (Monthly)
Tier 2
$99/moAdvisor Pro
SubscriptionPro (Annual/Quarterly)
Tier 3
$199/moModel Builder
Top plan
SubscriptionEnterprise

Questions we keep getting

What's the difference between ETF Action and HedgeFollow?

ETF Action leans toward ETF analysis, ETF factors, and ETF overlap, while HedgeFollow puts more weight on institutional ownership, insider data, and screeners. They overlap in 6 categories, so for most people it comes down to workflow preference and price.

How much do ETF Action and HedgeFollow cost?

Good news: both ETF Action and HedgeFollow have free plans, so you can run them side by side and only pay if you hit a wall.

Does ETF Action or HedgeFollow have an API?

ETF Action has an API for programmatic access and custom integrations. HedgeFollow doesn't, so you're working through its interface.

Should I choose ETF Action or HedgeFollow?

It depends on what you're after. Pick ETF Action if ETF factors and ETF overlap matter to you; go with HedgeFollow if you'd rather have insider data and money flow. And if you only need the basics both share, let price decide.

What asset classes do ETF Action and HedgeFollow cover?

Both cover ETFs and stocks. HedgeFollow adds options on top.

Do ETF Action and HedgeFollow offer real-time data?

Yes, both serve real-time market data, so either works when timing matters.

Which covers international markets: ETF Action or HedgeFollow?

ETF Action has documented international coverage (North America, Europe, APAC, LatAm, and more), so it's the safer bet if you hold non-US stocks. HedgeFollow is more region-specific, mainly North America.

Can I export data from ETF Action and HedgeFollow?

ETF Action exports to Excel and CSV. HedgeFollow is stingier about getting data out.

Which has a better stock screener: ETF Action or HedgeFollow?

Both ETF Action and HedgeFollow include stock screeners, and they differ more in interface than raw power; try both and see which one clicks for you.

Can I track my portfolio with ETF Action or HedgeFollow?

Yes, both do portfolio tracking: holdings, performance, and allocation in one place.

Feedback

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Curation & Accuracy

This directory blends AI‑assisted discovery with human curation. Entries are reviewed, edited, and organized with the goal of expanding coverage and sharpening quality over time. Your feedback helps steer improvements (because no single human can capture everything all at once).

Details change. Pricing, features, and availability may be incomplete or out of date. Treat listings as a starting point and verify on the provider’s site before making decisions. If you spot an error or a gap, send a quick note and I’ll adjust.