VOL. XCIV, NO. 247

★ FINANCIAL TOOLS & SERVICES DIRECTORY ★

PRICE: 5 CENTS

Sunday, October 5, 2025

Head-to-head

ETF.com vs MarketWatch comparison

Compare pricing, supported platforms, categories, and standout capabilities to decide which tool fits your workflow.

Quick takeaways

ETF.com adds ETF Screeners, ETF Comparison, ETF Performance, ETF Fundamentals, ETF Factors, Money Flow, Portfolio, Delisted, Education, and Videos coverage that MarketWatch skips.

MarketWatch includes Alerts, Calendar, Screeners, Data Visualizations, Paper Trading, Financials, Options, Analyst Price Targets, Insider Data, Short Interest, Interest Rates, and Yield Curves categories that ETF.com omits.

ETF.com highlights: ETF Screener covering the U.S. ETF universe, powered by FactSet data. Results include total return metrics and can be saved with an account., ETF Comparison tool to evaluate funds side by side on costs, performance, portfolio composition, factors, and ESG metrics., and Fund Flow Tracker to monitor ETF inflows and outflows, searchable by ticker and time period..

MarketWatch is known for: Market data hub with stock and market screeners, mutual fund research, fund comparison, and multi-quote lookup tools., Personal watchlists available free with an account; syncs across web and mobile apps with customizable price and news alerts., and Comprehensive event calendars, including U.S. economic releases, corporate earnings, IPO schedules, and options-expiration dates..

MarketWatch offers mobile access, which ETF.com skips.

ETF.com logo

ETF.com

etf.com

ETF.com is a web-based research suite for exchange-traded funds. A free account lets you save screeners and create up to five watchlists. Paid subscriptions unlock more: Content+ gives access to editorial content, while All Access provides unlimited use of tools, data, and saved screens.

Platforms

Web

Pricing

Free
Subscription

Quick highlights

  • ETF Screener covering the U.S. ETF universe, powered by FactSet data. Results include total return metrics and can be saved with an account.
  • ETF Comparison tool to evaluate funds side by side on costs, performance, portfolio composition, factors, and ESG metrics.
  • Fund Flow Tracker to monitor ETF inflows and outflows, searchable by ticker and time period.
  • Holdings search tool: enter a stock to see which ETFs have meaningful exposure to it.
  • ETF Pulse highlights trending funds based on flows and performance indicators.

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MarketWatch logo

MarketWatch

marketwatch.com

Hands-on review

A global financial-news portal from Dow Jones that combines market data, news, analysis, and investor tools. Real-time Nasdaq last-sale quotes are included, while most other intraday prices run on a standard 15-minute delay. Premium newsletters and in-depth articles are gated behind a subscription. Mobile apps extend the experience with push alerts and watchlist syncing.

Platforms

Web
Mobile

Pricing

Free
Subscription

Quick highlights

  • Market data hub with stock and market screeners, mutual fund research, fund comparison, and multi-quote lookup tools.
  • Personal watchlists available free with an account; syncs across web and mobile apps with customizable price and news alerts.
  • Comprehensive event calendars, including U.S. economic releases, corporate earnings, IPO schedules, and options-expiration dates.
  • BigCharts advanced charting platform with multiple timeframes (intraday to monthly) and technical overlays; intraday data typically delayed 15 minutes.
  • Options coverage with full chains per symbol and an expiration calendar.

Community votes (overall)

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Overlap

Shared focus areas

6 overlaps

Mutual strengths include ETF Overview, ETF Holdings, and Watchlist plus 3 more areas.

Where they differ

ETF.com

Distinct strengths include:

  • ETF Screener covering the U.S. ETF universe, powered by FactSet data. Results include total return metrics and can be saved with an account.
  • ETF Comparison tool to evaluate funds side by side on costs, performance, portfolio composition, factors, and ESG metrics.
  • Fund Flow Tracker to monitor ETF inflows and outflows, searchable by ticker and time period.
  • Holdings search tool: enter a stock to see which ETFs have meaningful exposure to it.

MarketWatch

Distinct strengths include:

  • Market data hub with stock and market screeners, mutual fund research, fund comparison, and multi-quote lookup tools.
  • Personal watchlists available free with an account; syncs across web and mobile apps with customizable price and news alerts.
  • Comprehensive event calendars, including U.S. economic releases, corporate earnings, IPO schedules, and options-expiration dates.
  • BigCharts advanced charting platform with multiple timeframes (intraday to monthly) and technical overlays; intraday data typically delayed 15 minutes.

Feature-by-feature breakdown

AttributeETF.comMarketWatch
Categories

Which research workflows each platform targets

Shared: ETF Overview, ETF Holdings, Watchlist, News, IPO, Newsletters

Unique: ETF Screeners, ETF Comparison, ETF Performance, ETF Fundamentals, ETF Factors, Money Flow, Portfolio, Delisted, Education, Videos

Shared: ETF Overview, ETF Holdings, Watchlist, News, IPO, Newsletters

Unique: Alerts, Calendar, Screeners, Data Visualizations, Paper Trading, Financials, Options, Analyst Price Targets, Insider Data, Short Interest, Interest Rates, Yield Curves

Asset types

Supported asset classes and universes

ETFs

Stocks, ETFs, Mutual Funds, Options, Futures, Commodities, Currencies, Cryptos, Bonds

Experience levels

Who each product is built for

Beginner, Intermediate, Advanced

Beginner, Intermediate, Advanced

Platforms

Where you can access the product

Web

Web, Mobile

Pricing

High-level pricing models

Free, Subscription

Free, Subscription

Key features

Core capabilities called out by each vendor

Unique

  • ETF Screener covering the U.S. ETF universe, powered by FactSet data. Results include total return metrics and can be saved with an account.
  • ETF Comparison tool to evaluate funds side by side on costs, performance, portfolio composition, factors, and ESG metrics.
  • Fund Flow Tracker to monitor ETF inflows and outflows, searchable by ticker and time period.
  • Holdings search tool: enter a stock to see which ETFs have meaningful exposure to it.
  • ETF Pulse highlights trending funds based on flows and performance indicators.
  • Portfolio Builder to create and track model ETF portfolios, integrating tickers from the screener or compare views.

Unique

  • Market data hub with stock and market screeners, mutual fund research, fund comparison, and multi-quote lookup tools.
  • Personal watchlists available free with an account; syncs across web and mobile apps with customizable price and news alerts.
  • Comprehensive event calendars, including U.S. economic releases, corporate earnings, IPO schedules, and options-expiration dates.
  • BigCharts advanced charting platform with multiple timeframes (intraday to monthly) and technical overlays; intraday data typically delayed 15 minutes.
  • Options coverage with full chains per symbol and an expiration calendar.
  • ETF and mutual fund research, including top holdings for flagship funds like SPY and a comparison tool for side-by-side analysis.
Tested

Verified by hands-on testing inside Find My Moat

Not yet

Yes

Editor pick

Featured inside curated shortlists

Standard listing

Standard listing

Frequently Asked Questions

Which workflows do ETF.com and MarketWatch both support?

Both platforms cover ETF Overview, ETF Holdings, Watchlist, News, IPO, and Newsletters workflows, so you can research those use cases in either tool before digging into the feature differences below.

Do ETF.com and MarketWatch require subscriptions?

Both ETF.com and MarketWatch keep freemium access with optional paid upgrades, so you can trial each platform before committing.

Which tool has mobile access?

MarketWatch ships a dedicated mobile experience, while ETF.com focuses on web or desktop access.

What unique strengths set the two platforms apart?

ETF.com differentiates itself with ETF Screener covering the U.S. ETF universe, powered by FactSet data. Results include total return metrics and can be saved with an account., ETF Comparison tool to evaluate funds side by side on costs, performance, portfolio composition, factors, and ESG metrics., and Fund Flow Tracker to monitor ETF inflows and outflows, searchable by ticker and time period., whereas MarketWatch stands out for Market data hub with stock and market screeners, mutual fund research, fund comparison, and multi-quote lookup tools., Personal watchlists available free with an account; syncs across web and mobile apps with customizable price and news alerts., and Comprehensive event calendars, including U.S. economic releases, corporate earnings, IPO schedules, and options-expiration dates..

Curation & Accuracy

This directory blends AI‑assisted discovery with human curation. Entries are reviewed, edited, and organized with the goal of expanding coverage and sharpening quality over time. Your feedback helps steer improvements (because no single human can capture everything all at once).

Details change. Pricing, features, and availability may be incomplete or out of date. Treat listings as a starting point and verify on the provider’s site before making decisions. If you spot an error or a gap, send a quick note and I’ll adjust.