★ BEST INVESTING TOOLS COMPARISON ★
VOL. XCIV, NO. 247
Tool details checked August 4, 2026
Tool Comparison
ETF.com vs Trackinsight
Pick ETF.com if
ETF.com
Free • From $6/mo · Web
- You care about money flow, IPO, and corporate actions & special situations, things Trackinsight doesn't offer
Pick Trackinsight if
Trackinsight
Free • Contact for pricing · Web · API
- You want an API so you can script or automate things
- You care about data visualizations, backtesting, and factor exposure, things ETF.com doesn't offer
- You're a long-term investor who cares more about fundamentals than headlines
Skip both if: Neither one clicks with how you research; there are strong third options.
See alternativesOutbound links may include affiliate or sponsor codes.
Our take
The bottom line
ETF.com and Trackinsight cover a lot of the same ground (8 shared categories, including ETF screeners, ETF comparison, and ETF analysis), so for the basics you won't go far wrong with either. The real difference is focus: only ETF.com gives you money flow and IPO, and only Trackinsight gives you data visualizations and backtesting.
What readers say
ETF.com
Vote once to reveal the community verdict.
Trackinsight
Vote once to reveal the community verdict.
Key differences at a glance
- Global coverage
- Trackinsight
- API access
- Trackinsight
- Free plan
- Both
See for yourself
How they stack up
The side-by-side table: pricing, platforms, data, and coverage at a glance.ShowHide
How they stack up
The side-by-side table: pricing, platforms, data, and coverage at a glance.| Attribute | ||
|---|---|---|
| Pricing & plans | ||
Starting price | Free • From $6/mo | Free • Contact for pricing |
Free tier | Yes | Yes |
Free trial | — | — |
| Platforms & access | ||
Web app | Yes | Yes |
Mobile app | No | No |
API access | No | Yes |
Broker sync | No | No |
| Audience & fit | ||
Experience level | Beginner, Intermediate, Advanced | Beginner, Intermediate, Advanced |
Best for | — | Retail Traders, Pro Retail +5 more |
Categories covered | 13 | 14 |
Regions | North America | North America, Europe, APAC, LatAm, Middle East, Africa |
| Data & capabilities | ||
Data quality | 4 signals: Latency: End of Day, Granularity: EOD +2 more | Latency: End of Day and Granularity: EOD |
Data partners | — | Nasdaq Data Link |
Capabilities | Universe builder | 3 signals: Universe builder, Factor exposure +1 more |
| Try it | Visit ETF.com | Visit Trackinsight |
Where each one shines
What ETF.com and Trackinsight each do best.ShowHide
Where each one shines
What ETF.com and Trackinsight each do best.What ETF.com does best
- Screening for more than 4,300 U.S.-listed ETFs with FactSet-powered data, total-return fields, filters, and saved screens.
- Comparison tools for ETFs side by side across costs, performance, portfolio composition, factor exposure, and ESG metrics.
- The Fund Flow Tracker to monitor ETF inflows and outflows by ticker and time period.
- Search tools across ETF holdings by stock ticker to see which funds have meaningful exposure to a company.
- ETF Pulse to spot funds with notable flow and performance activity.
What Trackinsight does best
- Screening for a global ETF and ETP universe with filters for objectives, regions, themes, ESG characteristics, benchmarks, and other fund attributes.
- Comparison tools for ETFs side by side on replication method, Trackinsight replication rating, tracking error and difference, performance, costs, and sustainability metrics.
- Tools for creating personal ETF lists to monitor funds through a watchlist-style workflow before narrowing the research set.
- ETF Portfolio Insights for portfolio-level performance, exposure, factor, risk, optimization, and backtesting workflows where included by account or package.
- Research coverage for ESG ETFs through ESG-focused screens, scores, strategies, SFDR categories, SDG alignment, news, and educational content.
Every detail we compared
Every tracked attribute for ETF.com and Trackinsight, side by side.ShowHide
Every detail we compared
Every tracked attribute for ETF.com and Trackinsight, side by side.| Attribute | ||
|---|---|---|
| Coverage & fit | ||
Asset types | ETFs | ETFs |
Experience | BeginnerIntermediateAdvanced | BeginnerIntermediateAdvanced |
Target audience | Not specified | Retail TradersPro RetailInstitutional InvestorsLong-term InvestorsIndex/Passive InvestorsAnalystsFinancial Advisors |
Regions | North America | North AmericaEuropeAPACLatAmMiddle EastAfrica |
Coverage details | Countries: USIdentifiers: Ticker | Identifiers: Ticker |
| Data | ||
Data freshness | End of Day | End of Day |
Data granularity | EOD | EOD |
Data partners | Not specified | Nasdaq Data Link |
| Access & integrations | ||
API protocols | Not specified | REST |
API auth & delivery | Not specified | Auth: APIKeyDocs |
Import methods | Not specified | Manual |
Export formats | Not specified | CSVExcelJSON |
| Plans & trust | ||
Capability signals | Universe builder | Universe builderFactor exposurePortfolio factor exposure |
Vendor & support | ETF.comCountry: USSupport: Email | TrackinsightCountry: FranceFounded 2014 |
Curation ratings | Methodology 3/5Reliability 4/5UX 4/5 | Not specified |
Green tags are exclusive to that tool in this comparison.
What you'll actually pay
Plans, billing, trials, and per-month pricing for both tools.ShowHide
What you'll actually pay
Plans, billing, trials, and per-month pricing for both tools.| Tier | ||
|---|---|---|
| Free plan | Free“Free (Account)” | Free“Essentials” |
| Entry paid plan | $6/mo“Content+” | — |
| Top plan | $15/mo“All Access” | — |
| Custom / enterprise | — | Contact sales“Enterprise” |
Questions we keep getting
What's the difference between ETF.com and Trackinsight?
ETF.com leans toward ETF screeners, ETF comparison, and ETF analysis, while Trackinsight puts more weight on ETF screeners, ETF comparison, and ETF analysis. They overlap in 8 categories, so for most people it comes down to workflow preference and price.
How much do ETF.com and Trackinsight cost?
Good news: both ETF.com and Trackinsight have free plans, so you can run them side by side and only pay if you hit a wall.
Does ETF.com or Trackinsight have an API?
Trackinsight has an API for programmatic access and custom integrations. ETF.com doesn't, so you're working through its interface.
Should I choose ETF.com or Trackinsight?
It depends on what you're after. Pick ETF.com if money flow and IPO matter to you; go with Trackinsight if you'd rather have data visualizations and backtesting. And if you only need the basics both share, let price decide.
Which covers international markets: ETF.com or Trackinsight?
Trackinsight has documented international coverage (North America, Europe, APAC, LatAm, and more), so it's the safer bet if you hold non-US stocks. ETF.com is more region-specific, mainly North America.
Can I export data from ETF.com and Trackinsight?
Trackinsight exports to CSV and Excel. ETF.com is stingier about getting data out.
Which has a better stock screener: ETF.com or Trackinsight?
Both ETF.com and Trackinsight include stock screeners, and they differ more in interface than raw power; try both and see which one clicks for you.
Can I track my portfolio with ETF.com or Trackinsight?
Yes, both do portfolio tracking: holdings, performance, and allocation in one place.
Feedback
Spot stale pricing, missing features, or a comparison that feels off? Send feedback on the verdict, table, alternatives, or recommendation.
Curation & Accuracy
This directory blends AI‑assisted discovery with human curation. Entries are reviewed, edited, and organized with the goal of expanding coverage and sharpening quality over time. Your feedback helps steer improvements (because no single human can capture everything all at once).
Details change. Pricing, features, and availability may be incomplete or out of date. Treat listings as a starting point and verify on the provider’s site before making decisions. If you spot an error or a gap, send a quick note and I’ll adjust.