VOL. XCIV, NO. 247

★ FINANCIAL TOOLS & SERVICES DIRECTORY ★

PRICE: 5 CENTS

Tuesday, November 11, 2025

Tool Comparison

ETF.com vs Trackinsight comparison

Compare pricing, supported platforms, categories, and standout capabilities to decide which tool fits your workflow.

Quick takeaways

ETF.com adds Money Flow, Watchlist, News, IPO, Delisted, Education, Videos, and Newsletters coverage that Trackinsight skips.

Trackinsight includes Data Visualizations, Data APIs, and Blogs categories that ETF.com omits.

In depth comparison

ETF.com

etf.com

ETF.com is a web-based research suite for exchange-traded funds. A free account lets you save screeners and create up to five watchlists. Paid subscriptions unlock more: Content+ gives access to editorial content, while All Access provides unlimited use of tools, data, and saved screens.

Platforms

Web

Pricing

FreeSubscription

Quick highlights

ETF Screener covering the U.S. ETF universe, powered by FactSet data. Results include total return metrics and can be saved with an account.
ETF Comparison tool to evaluate funds side by side on costs, performance, portfolio composition, factors, and ESG metrics.
Fund Flow Tracker to monitor ETF inflows and outflows, searchable by ticker and time period.
Holdings search tool: enter a stock to see which ETFs have meaningful exposure to it.
ETF Pulse highlights trending funds based on flows and performance indicators.

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Trackinsight

trackinsight.com

Global ETF research platform with a 12k+ ETF database and daily updates. Core workflows: screen by theme/ESG/exposure/benchmark; compare up to 5 ETFs side‑by‑side (Excel export); manage sharable ‘Lists’; and (Premium) Portfolio Insights with advanced analytics & Excel export. Data/API options include an enterprise ‘Data Services’ offering and Nasdaq Data Link databases (REST/CSV/JSON). Identifiers shown on fund pages include ISIN and CUSIP. Trackinsight became majority‑owned by Kepler Cheuvreux in Sep 2024.

Platforms

WebAPI

Pricing

FreeSubscription

Quick highlights

Global ETF Screener: filter by theme, sustainability (ESG), exposure and benchmark; database spans 12,000+ global ETFs.
Compare ETFs: side‑by‑side comparisons (up to 5) with **Export to Excel** from the compare pages.
Lists (watchlists): create, share publicly, and **export to Excel**; plan limits vary by tier.
Portfolio Insights (Premium): portfolio analytics across more fund data, customization, and **Excel export**.
ESG Observatory & education: ESG pages and editorial explain ratings and enable ESG‑specific filters.

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Where they differ

ETF.com

Distinct strengths include:

Money Flow Watchlist News IPO Delisted Education Videos Newsletters

ETF Screener covering the U.S. ETF universe, powered by FactSet data. Results include total return metrics and can be saved with an account.
ETF Comparison tool to evaluate funds side by side on costs, performance, portfolio composition, factors, and ESG metrics.
Fund Flow Tracker to monitor ETF inflows and outflows, searchable by ticker and time period.
Holdings search tool: enter a stock to see which ETFs have meaningful exposure to it.

Trackinsight

Distinct strengths include:

Data Visualizations Data APIs Blogs

Global ETF Screener: filter by theme, sustainability (ESG), exposure and benchmark; database spans 12,000+ global ETFs.
Compare ETFs: side‑by‑side comparisons (up to 5) with **Export to Excel** from the compare pages.
Lists (watchlists): create, share publicly, and **export to Excel**; plan limits vary by tier.
Portfolio Insights (Premium): portfolio analytics across more fund data, customization, and **Excel export**.

Feature-by-feature breakdown

Attribute	ETF.com	Trackinsight
Categories Which research workflows each platform targets	Shared: ETF Screeners, ETF Comparison, ETF Overview, ETF Performance, ETF Fundamentals, ETF Factors, ETF Holdings, Portfolio Unique: Money Flow, Watchlist, News, IPO, Delisted, Education, Videos, Newsletters	Shared: ETF Screeners, ETF Comparison, ETF Overview, ETF Performance, ETF Fundamentals, ETF Factors, ETF Holdings, Portfolio Unique: Data Visualizations, Data APIs, Blogs
Asset types Supported asset classes and universes	ETFs	ETFs
Experience levels Who each product is built for	Beginner, Intermediate, Advanced	Beginner, Intermediate, Advanced
Platforms Where you can access the product	Web	Web, API
Pricing High-level pricing models	Free, Subscription	Free, Subscription
Key features Core capabilities called out by each vendor	Unique ETF Screener covering the U.S. ETF universe, powered by FactSet data. Results include total return metrics and can be saved with an account. ETF Comparison tool to evaluate funds side by side on costs, performance, portfolio composition, factors, and ESG metrics. Fund Flow Tracker to monitor ETF inflows and outflows, searchable by ticker and time period. Holdings search tool: enter a stock to see which ETFs have meaningful exposure to it. ETF Pulse highlights trending funds based on flows and performance indicators. Portfolio Builder to create and track model ETF portfolios, integrating tickers from the screener or compare views.	Unique Global ETF Screener: filter by theme, sustainability (ESG), exposure and benchmark; database spans 12,000+ global ETFs. Compare ETFs: side‑by‑side comparisons (up to 5) with Export to Excel from the compare pages. Lists (watchlists): create, share publicly, and export to Excel; plan limits vary by tier. Portfolio Insights (Premium): portfolio analytics across more fund data, customization, and Excel export. ESG Observatory & education: ESG pages and editorial explain ratings and enable ESG‑specific filters. Underlying holdings search: articles and workflows demonstrate filters for ETFs holding specific stocks (e.g., NVDA/AVGO).
Tested Verified by hands-on testing inside Find My Moat	Not yet	Not yet
Editor pick Featured inside curated shortlists	Standard listing	Standard listing

Frequently Asked Questions

Which workflows do ETF.com and Trackinsight both support?

Both platforms cover ETF Screeners, ETF Comparison, ETF Overview, ETF Performance, ETF Fundamentals, ETF Factors, ETF Holdings, and Portfolio workflows, so you can research those use cases in either tool before digging into the feature differences below.

Do ETF.com and Trackinsight require subscriptions?

Both ETF.com and Trackinsight keep freemium access with optional paid upgrades, so you can trial each platform before committing.

How can you access ETF.com and Trackinsight?

Both ETF.com and Trackinsight prioritize web or desktop access. Investors wanting a mobile-first workflow may need to rely on responsive web views.

What unique strengths set the two platforms apart?

ETF.com differentiates itself with ETF Screener covering the U.S. ETF universe, powered by FactSet data. Results include total return metrics and can be saved with an account., ETF Comparison tool to evaluate funds side by side on costs, performance, portfolio composition, factors, and ESG metrics., and Fund Flow Tracker to monitor ETF inflows and outflows, searchable by ticker and time period., whereas Trackinsight stands out for Global ETF Screener: filter by theme, sustainability (ESG), exposure and benchmark; database spans 12,000+ global ETFs., Compare ETFs: side‑by‑side comparisons (up to 5) with **Export to Excel** from the compare pages., and Lists (watchlists): create, share publicly, and **export to Excel**; plan limits vary by tier..

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