★ BEST INVESTING TOOLS COMPARISON ★
VOL. XCIV, NO. 247
Tool comparison edition
Tool Comparison
Koyfin vs MSN Money
Start here
Koyfin
Free • From $39/mo · Web · Mobile
- You care about screeners, ETF screeners, and data visualizations, things MSN Money doesn't offer
- You've outgrown the basics and want pro-level depth
Pick MSN Money instead if
MSN Money
Free · Web · Mobile · Desktop
- You care about scores and retirement calculator, things Koyfin doesn't offer
Already use these? The faster win is ranked stock ideas or the free-tools shortlist.
Skip both if: Neither one clicks with how you research; there are strong third options.
See alternativesOutbound links may include affiliate or sponsor codes.
Our take
The bottom line
Koyfin and MSN Money cover a lot of the same ground (6 shared categories, including watchlist, news, and calendar), so for the basics you won't go far wrong with either. Koyfin simply does more: 20 categories to MSN Money's 8, including screeners, ETF screeners, and data visualizations. MSN Money counters by being completely free.
What readers say
Koyfin
Vote once to reveal the community verdict.
MSN Money
Vote once to reveal the community verdict.
Key differences at a glance
- Asset coverage
- KoyfinAdds closed-end funds and bonds
- Broader coverage
- Koyfin20 vs 8 categories
- Desktop app
- MSN Money
- Broker sync
- Koyfin
- Free plan
- Both
See for yourself
How they stack up
The side-by-side table: pricing, platforms, data, and coverage at a glance.ShowHide
How they stack up
The side-by-side table: pricing, platforms, data, and coverage at a glance.| Attribute | ||
|---|---|---|
| Pricing & plans | ||
Starting price | Free • From $39/mo | Free |
Free tier | Yes | Yes |
Free trial | — | — |
Plan limits | 24 limits: Free: watchlists: 2, Free: screens: 2 +22 more | — |
| Platforms & access | ||
Web app | Yes | Yes |
Desktop app | No | Yes |
Mobile app | Yes | Yes |
API access | No | No |
Broker sync | Yes | No |
Integrations | Schwab, Altruist +6 more | — |
| Audience & fit | ||
Experience level | Beginner, Intermediate, Advanced | Beginner, Intermediate |
Best for | Retail Traders, Pro Retail +6 more | — |
Categories covered | 20 | 8 |
Regions | North America, Europe, APAC, LatAm, Middle East, Africa | North America, Europe, APAC, LatAm, Middle East, Africa |
| Data & capabilities | ||
Data quality | Latency: Real-time, 15-min Delayed, and End of Day and Adjustments: TotalReturn | Latency: Real-time, 15-min Delayed, and End of Day and Granularity: EOD |
Data partners | 6 partners: S&P Global Market Intelligence, Morningstar +4 more | — |
Capabilities | 7 signals: Universe builder, Broker sync +5 more | — |
Security | 4 signals: SOC2, Data residency: US +2 more | — |
| Try it | Visit Koyfin | Visit MSN Money |
Where each one shines
What Koyfin and MSN Money each do best.ShowHide
Where each one shines
What Koyfin and MSN Money each do best.What Koyfin does best
- Tools for building customizable dashboards, watchlists, charts, and market monitors across global equities, ETFs, funds, fixed income, FX, commodities, crypto, indices, and economics.
- Screening for more than 100,000 global securities with thousands of criteria, with stock and ETF screening on paid plans and mutual-fund screening in Advisor tiers.
- Advanced charts with technical indicators, fundamentals, valuation measures, analyst estimates, price targets, templates, sharing, and downloads where vendor licenses allow.
- Research coverage for companies with financial analysis pages, customizable financial templates, news, filings, transcripts, analyst data, short interest, and AI transcript summaries on paid plans.
- Tracking portfolios with grouping, notes, summary rows, alerts, custom data series, uploaded CSV price history, and mobile portfolio monitoring.
What MSN Money does best
- Reading access to free finance and business news aggregated from a broad publisher network in an ad-supported Microsoft-owned experience.
- Tracking stocks, ETFs, and mutual funds in customizable watchlists, with syncing across MSN web and mobile when signed into a Microsoft account.
- Stock quote pages for charts, fundamentals, related news, and stock Grades sourced from third-party providers.
- Views for reviewing earnings calendar and estimates data powered by Zacks Investment Research.
- Fundamentals, charts, and fund data supplied by Refinitiv, OTC coverage from OTC Markets, and Grades from S&P Global Market Intelligence.
Every detail we compared
Every tracked attribute for Koyfin and MSN Money, side by side.ShowHide
Every detail we compared
Every tracked attribute for Koyfin and MSN Money, side by side.| Attribute | ||
|---|---|---|
| Coverage & fit | ||
Asset types | StocksETFsMutual FundsClosed-End FundsBondsCurrenciesCommoditiesFutures+1 more | StocksETFsMutual FundsCommoditiesCurrencies |
Experience | BeginnerIntermediateAdvanced | BeginnerIntermediate |
Target audience | Retail TradersPro RetailInstitutional InvestorsAnalystsAsset ManagersFinancial AdvisorsRIAs / Wealth FirmsStudents/Researchers | Not specified |
Regions | North AmericaEuropeAPACLatAmMiddle EastAfrica | North AmericaEuropeAPACLatAmMiddle EastAfrica |
Coverage details | Identifiers: Ticker | 27 exchangesIdentifiers: Ticker |
| Data | ||
Data freshness | Real-time15-min DelayedEnd of Day | Real-time15-min DelayedEnd of Day |
Data granularity | Not specified | EOD |
Data partners | S&P Global Market IntelligenceMorningstarFREDTrading EconomicsTrueFXPolygon.io | Not specified |
| Access & integrations | ||
Import methods | ManualCSVCustodian | Manual |
Integrations | SchwabAltruistTradePMRInteractive BrokersBlack DiamondOrionFidelityAddepar | Not specified |
Export formats | CSVImagePDF | Not specified |
| Plans & trust | ||
Security & compliance | SOC2Data residency: USEncryption at restEncryption in transit | Not specified |
Capability signals | Universe builderBroker syncYield curvesAI summaries: TranscriptsHouseholdingModel portfoliosClient reporting | Not specified |
Vendor & support | Koyfin, Inc.Country: United StatesFounded 2016Support: Email | Microsoft CorporationCountry: United StatesSupport: Email |
Green tags are exclusive to that tool in this comparison.
What you'll actually pay
Plans, billing, trials, and per-month pricing for both tools.ShowHide
What you'll actually pay
Plans, billing, trials, and per-month pricing for both tools.| Tier | ||
|---|---|---|
| Free plan | Freewatchlists: 2 · screens: 2 · +5 more | Free |
| Entry paid plan | $39/mo“Plus”financials years: 10 · estimates years: 10 · +5 more | — |
| Tier 2 | $79/mo“Premium”alerts: 500 · custom securities: Unlimited | — |
| Tier 3 | $209/mo“Advisor Core”alerts: 500 · reports per month: 10 · +2 more | — |
| Top plan | $299/mo“Advisor Pro”alerts: 500 · reports per month: 200 · +2 more | — |
| Custom / enterprise | Contact sales“Teams” | — |
Questions we keep getting
What's the difference between Koyfin and MSN Money?
Koyfin leans toward screeners, ETF screeners, and data visualizations, while MSN Money puts more weight on news, calendar, and watchlist. They overlap in 6 categories, so for most people it comes down to workflow preference and price.
How much do Koyfin and MSN Money cost?
Good news: both Koyfin and MSN Money have free plans, so you can run them side by side and only pay if you hit a wall.
Which is better for beginners: Koyfin or MSN Money?
Honestly, neither is aimed at beginners. Expect a learning curve either way; that's the trade-off for the depth they offer.
Should I choose Koyfin or MSN Money?
It depends on what you're after. Pick Koyfin if screeners and ETF screeners matter to you; go with MSN Money if you'd rather have scores and retirement calculator. And if you only need the basics both share, let price decide.
What asset classes do Koyfin and MSN Money cover?
Both cover stocks, ETFs, mutual funds, and currencies. Koyfin also handles closed-end funds, bonds, and futures.
Do Koyfin and MSN Money offer real-time data?
Yes, both serve real-time market data, so either works when timing matters.
Can I export data from Koyfin and MSN Money?
Koyfin exports to CSV. MSN Money is stingier about getting data out.
Can Koyfin or MSN Money connect to my broker?
Koyfin syncs with brokers automatically. With MSN Money, you're entering holdings by hand or importing files.
Which has a better stock screener: Koyfin or MSN Money?
Koyfin has a stock screener for surfacing ideas; MSN Money doesn't, and focuses its energy elsewhere.
Can I track my portfolio with Koyfin or MSN Money?
Koyfin handles portfolio tracking. MSN Money is really a research tool; you'd track your portfolio elsewhere.
Keep researching
More comparisons to check
Other tools you might like
Keep Exploring
Feedback
Spot stale pricing, missing features, or a comparison that feels off? Send feedback on the verdict, table, alternatives, or recommendation.
Curation & Accuracy
This directory blends AI‑assisted discovery with human curation. Entries are reviewed, edited, and organized with the goal of expanding coverage and sharpening quality over time. Your feedback helps steer improvements (because no single human can capture everything all at once).
Details change. Pricing, features, and availability may be incomplete or out of date. Treat listings as a starting point and verify on the provider’s site before making decisions. If you spot an error or a gap, send a quick note and I’ll adjust.