VOL. XCIV, NO. 247

★ BEST INVESTING TOOLS COMPARISON ★

NO ADVICE

Thursday, February 12, 2026

Tool Comparison

ETF Action vs Yellowbrick Investing comparison

Compare pricing, supported platforms, categories, and standout capabilities to decide which tool fits your workflow.

ETF Action logo

ETF Action

etfaction.com

PricingFree, Subscription
PlatformsWeb, API
Yellowbrick Investing logo

Yellowbrick Investing

joinyellowbrick.com

PricingFree, Subscription
PlatformsWeb
Top 50 Investing ToolsThe global ranking of the best investing tools, ranked by community votes.

At a glance

Platforms
ETF ActionWeb, API
Yellowbrick InvestingWeb
Categories
ETF Action17
Yellowbrick Investing7
Pricing details

Tool

ETF Action

$29/mo

Starting price

Free tierYes
Free trial14 days

Plans & pricing

Free / BasicFree
DIY$29/mo
Advisor Pro$99/mo
EnterpriseSubscription
Model Builder$199/mo

Tool

Yellowbrick Investing

$24/mo

Starting price

Free tierYes
Free trial

Plans & pricing

FreeFree
Yellowbrick Premium$24/mo
CEO Watcher Premium$40/mo
BundleSubscription
Category leaders
Stock IdeasYellowbrick Investing
PortfolioETF Action
WatchlistETF Action
BacktestingETF Action
AlertsTied
Browse the #1 tool in 90+ categories

Vote sentiment comparison

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Platform details

AttributeETF ActionYellowbrick Investing
Asset types
ETFsStocks
StocksETFs
Experience
BeginnerIntermediateAdvanced
BeginnerIntermediateAdvanced
Regions
North AmericaEuropeAPACLatAmMiddle EastAfrica
North AmericaEuropeAPAC
Data freshness
Real-timeEnd of Day
Not specified
API access
Not specifiedNot specified
Export formats
ExcelCSVPDF
Not specified

Coverage overlap

Shared categories3

Categories where both tools offer overlapping coverage.

Frequently Asked Questions

What's the difference between ETF Action and Yellowbrick Investing?

ETF Action focuses on ETF Overview, ETF Performance, and ETF Holdings while Yellowbrick Investing specializes in Stock Ideas, Screeners, and Investor Holdings. They overlap in 3 categories, so choose based on your preferred workflow and pricing.

How much do ETF Action and Yellowbrick Investing cost?

Good news—both ETF Action and Yellowbrick Investing offer free plans. You can try each platform without commitment and only pay when you need premium features.

Does ETF Action or Yellowbrick Investing have an API?

ETF Action provides API access for programmatic data retrieval and custom integrations. Yellowbrick Investing doesn't currently offer an API, so you'll need to use their web interface.

Should I choose ETF Action or Yellowbrick Investing?

Choose ETF Action if you need Global ETF ‘Channels’ taxonomy with category reports and dashboards (Size & Style US/Global, Region & Country, Sector & Industry, Thematic, Fixed Income, Non‑Traditional, Commodities, Crypto)., and Look‑through analytics on fund holdings for factor/style, sector/industry, country, concentration; portfolio overlap analysis across funds or entire models.. Go with Yellowbrick Investing if Aggregated stock pitches with powerful filters: search by ticker, sector, valuation metrics, price targets, dividends, sentiment, geography, and more., and Elite Investor Feeds curate trades and ideas from top-performing investors, complete with displayed average returns. better fits how you invest.

Does ETF Action or Yellowbrick Investing have real-time data?

ETF Action offers real-time data feeds, which is essential for active traders. Yellowbrick Investing uses delayed or end-of-day data, which works fine for longer-term investors who don't need up-to-the-second quotes.

Can I export data from ETF Action and Yellowbrick Investing?

ETF Action supports data exports to Excel, CSV, and PDF. Yellowbrick Investing has more limited export options.

Which has a better stock screener—ETF Action or Yellowbrick Investing?

Both ETF Action and Yellowbrick Investing include stock screeners. Try each to see which filtering options and interface you prefer.

Can I track my portfolio with ETF Action or Yellowbrick Investing?

ETF Action offers portfolio tracking features. Yellowbrick Investing is more focused on research and analysis.

Keep Exploring

Curation & Accuracy

This directory blends AI‑assisted discovery with human curation. Entries are reviewed, edited, and organized with the goal of expanding coverage and sharpening quality over time. Your feedback helps steer improvements (because no single human can capture everything all at once).

Details change. Pricing, features, and availability may be incomplete or out of date. Treat listings as a starting point and verify on the provider’s site before making decisions. If you spot an error or a gap, send a quick note and I’ll adjust.