VOL. XCIV, NO. 247

★ BEST INVESTING TOOLS COMPARISON ★

Wednesday, June 3, 2026

Tool Comparison · Wednesday, June 3, 2026

ETF Insider vs Semrush

ETF Insider vs Semrush: which investing tool fits your workflow? Compare pricing, features, platforms, and verdict in seconds.

Quick verdict
ETF Insider logo

ETF Insider

Pick

etfinsider.co

Best for etf screeners, and screeners

Pricing
Free • From $14/mo
Platforms
Web, API
VS
Semrush logo

Semrush

semrush.com

Best for app & website traffic, and sheets / excel add-ins

Pricing
Free • Paid plans available
Platforms
Web, Mobile, API

Outbound links may include affiliate or sponsor codes.

Comparison snapshot

Attribute
ETF Insider
Semrush
Starting price
Free • From $14/mo
Free • Paid plans available
Categories covered
14
5
Web app
Yes
Yes
Mobile app
No
Yes
API access
Yes
Yes
Regions
North America
North America, Europe, APAC, LatAm, Middle East, Africa

Who should choose which?

Choose

ETF Insider if…

  • You’re a long-term or value-focused investor
  • You need real-time data, not delayed quotes
  • You need interactive web app that visualizes portfolios from the perspective of their underlying assets using a central network diagram and portfolio/assets tabs for drill‑downs.
  • You need supports etfs, mutual funds and stocks as input assets, with full look‑through to all underlying holdings and tools to understand overlap, sector, geographic and market‑cap concentration.

Choose

Semrush if…

  • You need a mobile app for on-the-go research
  • You need traffic analytics tools to examine any website’s visitors, sources, engagement metrics, and competitive benchmarks.
  • You need rich api suite: standard api for seo toolkit business users, trends api, listing management api for semrush local users, and map rank tracker api. current versions support api key and oauth 2.0 flows depending on endpoint family.
  • You need api consumption billed in ‘units’ per request or per line of data. historical queries cost more; some apis like listing management and map rank tracker are excluded from unit billing.

Consider alternatives if…

  • You want broader category coverage in one tool.
  • Neither pricing tier fits your budget.
See alternatives

Side-by-side feature breakdown

AttributeETF InsiderSemrush
Asset types
ETFsMutual FundsStocks
Other
Experience
BeginnerIntermediateAdvanced
BeginnerIntermediateAdvanced
Regions
North America
North AmericaEuropeAPACLatAmMiddle EastAfrica
Data freshness
Real-time
Not specified
API access
Not specified
REST
Export formats
ImagePDFExcel
CSVExcelPDFJSON

Seen enough? Open either tool and try it now.

Pricing breakdown

Pricing details

Tool

ETF Insider

$14/mo

Starting price

Free tierYes
Free trial

Plans & pricing

FreeFree
Pro$14/mo
EnterpriseContact sales

Tool

Semrush

$139/mo

Starting price

Free tierYes
Free trial7 days

Plans & pricing

FreeFree
Pro$139/mo
Guru$249/mo
Business$499/mo
EnterpriseSubscription

Coverage overlap

Shared categories3

Categories where both tools offer overlapping coverage.

Community category leaders

Vote sentiment comparison

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Still deciding? Get hands-on with both — most plans offer a free tier or trial.

Frequently Asked Questions

What's the difference between ETF Insider and Semrush?

ETF Insider focuses on ETF Screeners, Screeners, and Data Visualizations while Semrush specializes in App & Website Traffic, Data APIs, and APIs & SDKs. They overlap in 3 categories, so choose based on your preferred workflow and pricing.

How much do ETF Insider and Semrush cost?

Good news—both ETF Insider and Semrush offer free plans. You can try each platform without commitment and only pay when you need premium features.

Can I use ETF Insider or Semrush on my phone?

Semrush has a mobile app so you can check your research on the go. ETF Insider is web-only, so you'll need a browser to access it from mobile devices.

Do ETF Insider and Semrush have APIs?

Yes, both platforms offer API access for developers and quants who want to build custom integrations or automate their workflows.

Should I choose ETF Insider or Semrush?

Choose ETF Insider if you need Interactive web app that visualizes portfolios from the perspective of their underlying assets using a central network diagram and portfolio/assets tabs for drill‑downs., and Supports ETFs, mutual funds and stocks as input assets, with full look‑through to all underlying holdings and tools to understand overlap, sector, geographic and market‑cap concentration.. Go with Semrush if Traffic Analytics tools to examine any website’s visitors, sources, engagement metrics, and competitive benchmarks., and Rich API suite: Standard API for SEO Toolkit Business users, Trends API, Listing Management API for Semrush Local users, and Map Rank Tracker API. Current versions support API key and OAuth 2.0 flows depending on endpoint family. better fits how you invest.

What asset classes do ETF Insider and Semrush cover?

Both cover common asset types. ETF Insider also includes ETFs, Mutual Funds, and Stocks. Semrush adds coverage for Other.

Does ETF Insider or Semrush have real-time data?

ETF Insider offers real-time data feeds, which is essential for active traders. Semrush uses delayed or end-of-day data, which works fine for longer-term investors who don't need up-to-the-second quotes.

Can I export data from ETF Insider and Semrush?

Both platforms let you export data to spreadsheets (PDF, and Excel). This is useful for custom analysis or record-keeping.

Which has a better stock screener—ETF Insider or Semrush?

ETF Insider includes a stock screener for finding investment ideas. Semrush focuses on other analytical tools.

Can I track my portfolio with ETF Insider or Semrush?

ETF Insider offers portfolio tracking features. Semrush is more focused on research and analysis.

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Curation & Accuracy

This directory blends AI‑assisted discovery with human curation. Entries are reviewed, edited, and organized with the goal of expanding coverage and sharpening quality over time. Your feedback helps steer improvements (because no single human can capture everything all at once).

Details change. Pricing, features, and availability may be incomplete or out of date. Treat listings as a starting point and verify on the provider’s site before making decisions. If you spot an error or a gap, send a quick note and I’ll adjust.