VOL. XCIV, NO. 247

★ FINANCIAL TOOLS & SERVICES DIRECTORY ★

PRICE: 5 CENTS

Thursday, December 4, 2025

Tool Comparison

Financial Modeling Prep (FMP) vs Sensor Tower comparison

Compare pricing, supported platforms, categories, and standout capabilities to decide which tool fits your workflow.

Quick takeaways

Financial Modeling Prep (FMP) adds Data APIs, Financials, ETF Holdings, 13F, Insider Data, Transcripts, Analyst Forecasts, Analyst Price Targets, Analyst Recommendations, News, News Sentiment, Calendar, Dividends, Splits, GDP, Interest Rates, Unemployment Rates, Inflation Rates, Commitment of Traders (COT), Which ETF includes this Stock?, ESG Ratings, and US Government Trades coverage that Sensor Tower skips.

Sensor Tower includes App & Website Traffic categories that Financial Modeling Prep (FMP) omits.

In depth comparison

Financial Modeling Prep (FMP)

site.financialmodelingprep.com

Editor’s pick Hands-on review

Market data delivered through REST and WebSocket APIs. Plans scale by geography and depth: Starter covers U.S. markets, Premium adds UK/Canada and extended history, and Ultimate unlocks global coverage, transcripts, fund and 13F data, one-minute intraday, and bulk delivery options. Bandwidth and query limits vary by plan.

Platforms

WebAPI

Pricing

FreeSubscription

Quick highlights

Tiered access: Starter (U.S.), Premium (adds UK/Canada and up to 30 years of history), Ultimate (global markets, transcripts, ETFs, mutual funds, 13F data, one-minute intraday, bulk/batch delivery).
REST APIs secured with API keys; calls made by appending the key to endpoints.
WebSocket streaming for real-time equities, forex, and crypto feeds.
Historical and intraday chart data with resolutions from one minute to four hours, including dividend-adjusted series.
Economic datasets covering GDP, CPI, unemployment, interest rates, and Treasury yields, alongside event and release calendars.

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Sensor Tower

sensortower.com

Mobile app and web intelligence platform covering downloads, usage, advertising, and audience trends. A limited free tier is available, while enterprise add-ons include App Teardown and expanded ASO capabilities such as unlimited keyword tracking and custom alerts. Data is delivered via Connect APIs and scheduled feeds with daily refreshes, available in CSV/Parquet and through Snowflake integration.

Platforms

WebAPI

Pricing

FreeSubscription

Quick highlights

App download estimates and advertising intelligence, with insights into audience and market share.
App performance tracking for ASO workflows, including keyword opportunities, competitive benchmarking, and Apple Search Ads analysis. Free sign-ups provide limited access.
Usage insights built from panel data, showing daily and hourly patterns such as retention, time spent, and session frequency.
Advertising insights covering share of voice across networks, creative tracking, and messaging trends.
Web Insights module that measures cross-platform behavior across desktop web, mobile web, and apps, with deduplicated user benchmarking.

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Where they differ

Financial Modeling Prep (FMP)

Distinct strengths include:

Data APIs Financials ETF Holdings 13F Insider Data Transcripts Analyst Forecasts Analyst Price Targets

Tiered access: Starter (U.S.), Premium (adds UK/Canada and up to 30 years of history), Ultimate (global markets, transcripts, ETFs, mutual funds, 13F data, one-minute intraday, bulk/batch delivery).
REST APIs secured with API keys; calls made by appending the key to endpoints.
WebSocket streaming for real-time equities, forex, and crypto feeds.
Historical and intraday chart data with resolutions from one minute to four hours, including dividend-adjusted series.

Sensor Tower

Distinct strengths include:

App & Website Traffic

App download estimates and advertising intelligence, with insights into audience and market share.
App performance tracking for ASO workflows, including keyword opportunities, competitive benchmarking, and Apple Search Ads analysis. Free sign-ups provide limited access.
Usage insights built from panel data, showing daily and hourly patterns such as retention, time spent, and session frequency.
Advertising insights covering share of voice across networks, creative tracking, and messaging trends.

Feature-by-feature breakdown

Attribute	Financial Modeling Prep (FMP)	Sensor Tower
Categories Which research workflows each platform targets	Shared: APIs & SDKs Unique: Data APIs, Financials, ETF Holdings, 13F, Insider Data, Transcripts, Analyst Forecasts, Analyst Price Targets, Analyst Recommendations, News, News Sentiment, Calendar, Dividends, Splits, GDP, Interest Rates, Unemployment Rates, Inflation Rates, Commitment of Traders (COT), Which ETF includes this Stock?, ESG Ratings, US Government Trades	Shared: APIs & SDKs Unique: App & Website Traffic
Asset types Supported asset classes and universes	Stocks, ETFs, Mutual Funds, Commodities, Currencies, Cryptos	Other
Experience levels Who each product is built for	Beginner, Intermediate, Advanced	Beginner, Intermediate, Advanced
Platforms Where you can access the product	Web, API	Web, API
Pricing High-level pricing models	Free, Subscription	Free, Subscription
Key features Core capabilities called out by each vendor	Unique Tiered access: Starter (U.S.), Premium (adds UK/Canada and up to 30 years of history), Ultimate (global markets, transcripts, ETFs, mutual funds, 13F data, one-minute intraday, bulk/batch delivery). REST APIs secured with API keys; calls made by appending the key to endpoints. WebSocket streaming for real-time equities, forex, and crypto feeds. Historical and intraday chart data with resolutions from one minute to four hours, including dividend-adjusted series. Economic datasets covering GDP, CPI, unemployment, interest rates, and Treasury yields, alongside event and release calendars. Insider trading and U.S. Congress trading activity datasets, with detailed insider statistics.	Unique App download estimates and advertising intelligence, with insights into audience and market share. App performance tracking for ASO workflows, including keyword opportunities, competitive benchmarking, and Apple Search Ads analysis. Free sign-ups provide limited access. Usage insights built from panel data, showing daily and hourly patterns such as retention, time spent, and session frequency. Advertising insights covering share of voice across networks, creative tracking, and messaging trends. Web Insights module that measures cross-platform behavior across desktop web, mobile web, and apps, with deduplicated user benchmarking. Connect APIs and scheduled feeds with daily updates, available in CSV or Parquet formats, and direct integration with Snowflake.
Tested Verified by hands-on testing inside Find My Moat	Yes	Not yet
Editor pick Featured inside curated shortlists	Highlighted	Standard listing

Frequently Asked Questions

Which workflows do Financial Modeling Prep (FMP) and Sensor Tower both support?

Both platforms cover APIs & SDKs workflows, so you can research those use cases in either tool before digging into the feature differences below.

Do Financial Modeling Prep (FMP) and Sensor Tower require subscriptions?

Both Financial Modeling Prep (FMP) and Sensor Tower keep freemium access with optional paid upgrades, so you can trial each platform before committing.

How can you access Financial Modeling Prep (FMP) and Sensor Tower?

Both Financial Modeling Prep (FMP) and Sensor Tower prioritize web or desktop access. Investors wanting a mobile-first workflow may need to rely on responsive web views.

What unique strengths set the two platforms apart?

Financial Modeling Prep (FMP) differentiates itself with Tiered access: Starter (U.S.), Premium (adds UK/Canada and up to 30 years of history), Ultimate (global markets, transcripts, ETFs, mutual funds, 13F data, one-minute intraday, bulk/batch delivery)., REST APIs secured with API keys; calls made by appending the key to endpoints., and WebSocket streaming for real-time equities, forex, and crypto feeds., whereas Sensor Tower stands out for App download estimates and advertising intelligence, with insights into audience and market share., App performance tracking for ASO workflows, including keyword opportunities, competitive benchmarking, and Apple Search Ads analysis. Free sign-ups provide limited access., and Usage insights built from panel data, showing daily and hourly patterns such as retention, time spent, and session frequency..

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