Tool Comparison
FT Markets (Markets data - Financial Times) vs Simply Wall St
- Paid from
- —
- Free plan
- Yes
- Platforms
- Web, Mobile
Best if
- You want compounding calculator, ETF screeners, and fund analysis.
- Paid from
- $10.95/mo
- Free plan
- Yes
- Platforms
- Web, Mobile
Best if
- You want stock ideas, valuation models, and dividends.
- You're a long-term investor who cares more about fundamentals than headlines
Pick FT Markets (Markets data - Financial Times) if
FT Markets (Markets data - Financial Times)
Free • Paid plans available · Web · Mobile
- You want compounding calculator, ETF screeners, and fund analysis.
Pick Simply Wall St if
Simply Wall St
Free • From $131.40/yr · Web · Mobile
- You want stock ideas, valuation models, and dividends.
- You're a long-term investor who cares more about fundamentals than headlines
Skip both if: Neither one clicks with how you research; there are strong third options.
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Our take
The bottom line
FT Markets (Markets data - Financial Times) and Simply Wall St cover a lot of the same ground (7 shared categories, including portfolio, watchlist, and alerts), so for the basics you won't go far wrong with either. Simply Wall St simply does more: 19 categories to FT Markets (Markets data - Financial Times)'s 10, including stock ideas, valuation models, and dividends. FT Markets (Markets data - Financial Times) counters by being completely free.
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FT Markets (Markets data - Financial Times)
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Key differences at a glance
- Asset coverage
- FT Markets (Markets data - Financial Times)Adds mutual funds and bonds
- Free trial
- Simply Wall St7 days
- Broader coverage
- Simply Wall St19 vs 10 categories
- Broker sync
- Simply Wall St
- Free plan
- Both
What FT Markets (Markets data - Financial Times) does best
- Tracking global equities, ETFs, mutual funds, bonds, commodities, and currencies through FT market pages.
- Watchlists, portfolio tracking, alerts, equity screeners, fund screeners, and a compound growth calculator from the markets tools hub.
- Tools for building watchlists and manual portfolios with a free FT account, then connect instrument pages to related FT news.
- Email alerts for 52-week highs or lows, unusual trading volume, and moves through the 15-day moving average.
- World Markets and sector pages for interactive charts, overlays, and performance comparisons.
What Simply Wall St does best
- Visual reports cover valuation, future growth, past performance, financial health, and dividends for stocks in more than 90 markets.
- Snowflake reports link a five-part visual score to detailed sections, financials, risks, methodology, and source data.
- Curated lists cover undervalued companies, dividend stocks, insider buying, sectors, industries, and investment themes.
- The screener filters by market, industry, value, growth, income, risk, and other fundamental measures.
- Portfolio dashboards show market-relative performance, diversification, sector and region exposure, and holding fundamentals.
Side by side
Pricing comparison
See for yourself
Side by side
Price, platforms, data, and market coverage.ShowHide
Side by side
| Attribute | ||
|---|---|---|
| Pricing & plans | ||
Starting price | Free • Paid plans available | Free • From $131.40/yr |
Free tier | Yes | Yes |
Free trial | — | 7 days |
Plan limits | — | 9 limits: Free: company reports per month: 5, Free: portfolios: 1 +7 more |
| Platforms & access | ||
Web app | Yes | Yes |
Mobile app | Yes | Yes |
API access | No | No |
Broker sync | No | Yes |
Integrations | — | Plaid, SnapTrade +6 more |
| Audience & fit | ||
Experience level | Beginner, Intermediate, Advanced | Beginner, Intermediate, Advanced |
Best for | — | Retail Traders, Long-term Investors +3 more |
Categories covered | 10 | 19 |
Regions | North America, Europe, APAC, LatAm, Middle East, Africa | North America, Europe, APAC, Africa |
| Data & capabilities | ||
Data quality | 4 signals: Latency: 15-min Delayed and End of Day, Granularity: EOD +2 more | 5 signals: Latency: End of Day, Granularity: EOD +3 more |
Data partners | — | S&P Global Market Intelligence |
Capabilities | Universe builder | 6 signals: Universe builder, Broker sync +4 more |
Security | — | Encryption at rest and Encryption in transit |
| Try it | Visit FT Markets (Markets data - Financial Times) | Visit Simply Wall St |
Standout features
The best features of FT Markets (Markets data - Financial Times) and Simply Wall St.ShowHide
Standout features
What FT Markets (Markets data - Financial Times) does best
- Tracking global equities, ETFs, mutual funds, bonds, commodities, and currencies through FT market pages.
- Watchlists, portfolio tracking, alerts, equity screeners, fund screeners, and a compound growth calculator from the markets tools hub.
- Tools for building watchlists and manual portfolios with a free FT account, then connect instrument pages to related FT news.
- Email alerts for 52-week highs or lows, unusual trading volume, and moves through the 15-day moving average.
- World Markets and sector pages for interactive charts, overlays, and performance comparisons.
What Simply Wall St does best
- Visual reports cover valuation, future growth, past performance, financial health, and dividends for stocks in more than 90 markets.
- Snowflake reports link a five-part visual score to detailed sections, financials, risks, methodology, and source data.
- Curated lists cover undervalued companies, dividend stocks, insider buying, sectors, industries, and investment themes.
- The screener filters by market, industry, value, growth, income, risk, and other fundamental measures.
- Portfolio dashboards show market-relative performance, diversification, sector and region exposure, and holding fundamentals.
All details
Every attribute we track for FT Markets (Markets data - Financial Times) and Simply Wall St.ShowHide
All details
| Attribute | ||
|---|---|---|
| Coverage & fit | ||
Asset types | StocksETFsMutual FundsBondsCommoditiesCurrencies | StocksETFs |
Experience | BeginnerIntermediateAdvanced | BeginnerIntermediateAdvanced |
Target audience | Not specified | Retail TradersLong-term InvestorsValue InvestorsGrowth InvestorsDividend Investors |
Regions | North AmericaEuropeAPACLatAmMiddle EastAfrica | North AmericaEuropeAPACAfrica |
Coverage details | Identifiers: Ticker | Identifiers: Ticker |
| Data | ||
Data freshness | 15-min DelayedEnd of Day | End of Day |
Data granularity | EOD | EOD |
Pricing sources | Not specified | Vendor |
Data partners | Not specified | S&P Global Market Intelligence |
| Access & integrations | ||
Import methods | Manual | BrokerOAuthCSVManual |
Integrations | Not specified | PlaidSnapTradeRobinhoodFidelityInteractive BrokersCharles SchwabE*TRADEVanguard |
Export formats | Not specified | ExcelPDF |
| Plans & trust | ||
Security & compliance | Not specified | Encryption at restEncryption in transit |
Capability signals | Universe builder | Universe builderBroker syncPortfolio attributionTax lotsMulti-currencyCost basis: FIFO |
Vendor & support | The Financial Times Ltd.Country: United KingdomSupport: Email | Simply Wall Street Pty LtdCountry: AustraliaFounded 2014Support: Email |
Curation ratings | Methodology 4/5Reliability 4/5UX 4/5 | Not specified |
Green tags are exclusive to that tool in this comparison.
Pricing
Plans, billing, free trials, and monthly prices.ShowHide
Pricing
| Tier | ||
|---|---|---|
| Free plan | Free“Free (Registered)” | Freecompany reports per month: 5 · portfolios: 1 · +1 more |
| Entry paid plan | Subscription“FT Digital (Subscriber)” | $131.40/yr≈ $10.95/mo“Premium”company reports per month: 30 · portfolios: 3 · +1 more |
| Top plan | — | $258/yr≈ $21.50/mo“Unlimited”company reports per month: Unlimited · portfolios: Unlimited · +1 more |
| Free trial | — | 7 days |
Questions we keep getting
What's the difference between FT Markets (Markets data - Financial Times) and Simply Wall St?
FT Markets (Markets data - Financial Times) leans toward portfolio, watchlist, and alerts, while Simply Wall St puts more weight on stock ideas, screeners, and data visualizations. They overlap in 7 categories, so for most people it comes down to workflow preference and price.
How much do FT Markets (Markets data - Financial Times) and Simply Wall St cost?
Good news: both FT Markets (Markets data - Financial Times) and Simply Wall St have free plans, so you can run them side by side and only pay if you hit a wall.
Should I choose FT Markets (Markets data - Financial Times) or Simply Wall St?
It depends on what you're after. Pick FT Markets (Markets data - Financial Times) if compounding calculator and ETF screeners matter to you; go with Simply Wall St if you'd rather have stock ideas and valuation models. And if you only need the basics both share, let price decide.
What asset classes do FT Markets (Markets data - Financial Times) and Simply Wall St cover?
Both cover stocks and ETFs. FT Markets (Markets data - Financial Times) also handles mutual funds, bonds, and commodities.
Can I export data from FT Markets (Markets data - Financial Times) and Simply Wall St?
Simply Wall St exports to Excel. FT Markets (Markets data - Financial Times) is stingier about getting data out.
Can FT Markets (Markets data - Financial Times) or Simply Wall St connect to my broker?
Simply Wall St syncs with brokers automatically. With FT Markets (Markets data - Financial Times), you're entering holdings by hand or importing files.
Which has a better stock screener: FT Markets (Markets data - Financial Times) or Simply Wall St?
Both FT Markets (Markets data - Financial Times) and Simply Wall St include stock screeners, and they differ more in interface than raw power; try both and see which one clicks for you.
Can I track my portfolio with FT Markets (Markets data - Financial Times) or Simply Wall St?
Yes, both do portfolio tracking: holdings, performance, and allocation in one place.
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