BEST INVESTING TOOLS COMPARISON

Checking

Checked September 24, 2026

Tool Comparison

FT Markets (Markets data - Financial Times) vs Simply Wall St

Paid from
—
Free plan
Yes
Platforms
Web, Mobile

Best if

  • You want compounding calculator, ETF screeners, and fund analysis.
Paid from
$10.95/mo
Free plan
Yes
Platforms
Web, Mobile

Best if

  • You want stock ideas, valuation models, and dividends.
  • You're a long-term investor who cares more about fundamentals than headlines

Pick FT Markets (Markets data - Financial Times) if

FT Markets (Markets data - Financial Times) logo

FT Markets (Markets data - Financial Times)

markets.ft.comTested

Free • Paid plans available · Web · Mobile

  • You want compounding calculator, ETF screeners, and fund analysis.

Pick Simply Wall St if

Simply Wall St logo

Simply Wall St

simplywall.stTested

Free • From $131.40/yr · Web · Mobile

  • You want stock ideas, valuation models, and dividends.
  • You're a long-term investor who cares more about fundamentals than headlines

Skip both if: Neither one clicks with how you research; there are strong third options.

See alternatives

Other tools you might like

Outbound links may include affiliate or sponsor codes.

Not set on either one? See the top 50 tools, ranked by user votes, or the deals page for big discounts on popular tools.

Our take

The bottom line

FT Markets (Markets data - Financial Times) and Simply Wall St cover a lot of the same ground (7 shared categories, including portfolio, watchlist, and alerts), so for the basics you won't go far wrong with either. Simply Wall St simply does more: 19 categories to FT Markets (Markets data - Financial Times)'s 10, including stock ideas, valuation models, and dividends. FT Markets (Markets data - Financial Times) counters by being completely free.

What readers say

FT Markets (Markets data - Financial Times)

No votes yet. Cast the first one.

Simply Wall St

No votes yet. Cast the first one.

Key differences at a glance

Asset coverage
FT Markets (Markets data - Financial Times)Adds mutual funds and bonds
Free trial
Simply Wall St7 days
Broader coverage
Simply Wall St19 vs 10 categories
Broker sync
Simply Wall St
Free plan
Both
See the full side-by-side table
FT Markets (Markets data - Financial Times) logo

What FT Markets (Markets data - Financial Times) does best

  1. Tracking global equities, ETFs, mutual funds, bonds, commodities, and currencies through FT market pages.
  2. Watchlists, portfolio tracking, alerts, equity screeners, fund screeners, and a compound growth calculator from the markets tools hub.
  3. Tools for building watchlists and manual portfolios with a free FT account, then connect instrument pages to related FT news.
  4. Email alerts for 52-week highs or lows, unusual trading volume, and moves through the 15-day moving average.
  5. World Markets and sector pages for interactive charts, overlays, and performance comparisons.
Simply Wall St logo

What Simply Wall St does best

  1. Visual reports cover valuation, future growth, past performance, financial health, and dividends for stocks in more than 90 markets.
  2. Snowflake reports link a five-part visual score to detailed sections, financials, risks, methodology, and source data.
  3. Curated lists cover undervalued companies, dividend stocks, insider buying, sectors, industries, and investment themes.
  4. The screener filters by market, industry, value, growth, income, risk, and other fundamental measures.
  5. Portfolio dashboards show market-relative performance, diversification, sector and region exposure, and holding fundamentals.

Side by side

Pricing & plans
Starting price
Free • Paid plans available
Free • From $131.40/yr
Free tier
Yes
Yes
Free trial
—
7 days
Platforms & access
Web app
Yes
Yes
Mobile app
Yes
Yes
API access
No
No
Broker sync
No
Yes
Integrations
—
Plaid, SnapTrade +6 more
Coverage & data
Asset types
StocksETFsMutual FundsBondsCommoditiesCurrencies
StocksETFs
Target audience
Not specified
Retail TradersLong-term InvestorsValue InvestorsGrowth InvestorsDividend Investors
Data freshness
15-min DelayedEnd of Day
End of Day
Data granularity
EOD
EOD
Export formats
Not specified
ExcelPDF

Pricing comparison

Free plan
Free“Free (Registered)”
Free
Entry paid plan
Subscription“FT Digital (Subscriber)”
$131.40/yr≈ $10.95/mo“Premium”
Top plan
—
$258/yr≈ $21.50/mo“Unlimited”
Free trial
—
7 days

See for yourself

Side by side

Price, platforms, data, and market coverage.
Show
Side-by-side comparison of FT Markets (Markets data - Financial Times) and Simply Wall St
Attribute
FT Markets (Markets data - Financial Times) logo
FT Markets (Markets data - Financial Times)
Simply Wall St logo
Simply Wall St
Pricing & plans
Starting price
Free • Paid plans availableFree • From $131.40/yr
Free tier
YesYes
Free trial
—7 days
Plan limits
—9 limits: Free: company reports per month: 5, Free: portfolios: 1 +7 more
Platforms & access
Web app
YesYes
Mobile app
YesYes
API access
NoNo
Broker sync
NoYes
Integrations
—Plaid, SnapTrade +6 more
Audience & fit
Experience level
Beginner, Intermediate, AdvancedBeginner, Intermediate, Advanced
Best for
—Retail Traders, Long-term Investors +3 more
Categories covered
1019
Regions
North America, Europe, APAC, LatAm, Middle East, AfricaNorth America, Europe, APAC, Africa
Data & capabilities
Data quality
4 signals: Latency: 15-min Delayed and End of Day, Granularity: EOD +2 more5 signals: Latency: End of Day, Granularity: EOD +3 more
Data partners
—S&P Global Market Intelligence
Capabilities
Universe builder6 signals: Universe builder, Broker sync +4 more
Security
—Encryption at rest and Encryption in transit
Try itVisit FT Markets (Markets data - Financial Times)Visit Simply Wall St

Standout features

The best features of FT Markets (Markets data - Financial Times) and Simply Wall St.
Show
FT Markets (Markets data - Financial Times) logo

What FT Markets (Markets data - Financial Times) does best

  1. Tracking global equities, ETFs, mutual funds, bonds, commodities, and currencies through FT market pages.
  2. Watchlists, portfolio tracking, alerts, equity screeners, fund screeners, and a compound growth calculator from the markets tools hub.
  3. Tools for building watchlists and manual portfolios with a free FT account, then connect instrument pages to related FT news.
  4. Email alerts for 52-week highs or lows, unusual trading volume, and moves through the 15-day moving average.
  5. World Markets and sector pages for interactive charts, overlays, and performance comparisons.
Simply Wall St logo

What Simply Wall St does best

  1. Visual reports cover valuation, future growth, past performance, financial health, and dividends for stocks in more than 90 markets.
  2. Snowflake reports link a five-part visual score to detailed sections, financials, risks, methodology, and source data.
  3. Curated lists cover undervalued companies, dividend stocks, insider buying, sectors, industries, and investment themes.
  4. The screener filters by market, industry, value, growth, income, risk, and other fundamental measures.
  5. Portfolio dashboards show market-relative performance, diversification, sector and region exposure, and holding fundamentals.

All details

Every attribute we track for FT Markets (Markets data - Financial Times) and Simply Wall St.
Show
Attribute
FT Markets (Markets data - Financial Times) logo
FT Markets (Markets data - Financial Times)
Simply Wall St logo
Simply Wall St
Coverage & fit
Asset types
StocksETFsMutual FundsBondsCommoditiesCurrencies
StocksETFs
Experience
BeginnerIntermediateAdvanced
BeginnerIntermediateAdvanced
Target audience
Not specified
Retail TradersLong-term InvestorsValue InvestorsGrowth InvestorsDividend Investors
Regions
North AmericaEuropeAPACLatAmMiddle EastAfrica
North AmericaEuropeAPACAfrica
Coverage details
Identifiers: Ticker
Identifiers: Ticker
Data
Data freshness
15-min DelayedEnd of Day
End of Day
Data granularity
EOD
EOD
Pricing sources
Not specified
Vendor
Data partners
Not specified
S&P Global Market Intelligence
Access & integrations
Import methods
Manual
BrokerOAuthCSVManual
Integrations
Not specified
PlaidSnapTradeRobinhoodFidelityInteractive BrokersCharles SchwabE*TRADEVanguard
Export formats
Not specified
ExcelPDF
Plans & trust
Security & compliance
Not specified
Encryption at restEncryption in transit
Capability signals
Universe builder
Universe builderBroker syncPortfolio attributionTax lotsMulti-currencyCost basis: FIFO
Vendor & support
The Financial Times Ltd.Country: United KingdomSupport: Email
Simply Wall Street Pty LtdCountry: AustraliaFounded 2014Support: Email
Curation ratings
Methodology 4/5Reliability 4/5UX 4/5
Not specified

Green tags are exclusive to that tool in this comparison.

Pricing

Plans, billing, free trials, and monthly prices.
Show
Plan-by-plan pricing comparison of FT Markets (Markets data - Financial Times) and Simply Wall St
Tier
FT Markets (Markets data - Financial Times) logo
FT Markets (Markets data - Financial Times)Cheaper start
Simply Wall St logo
Simply Wall St
Free plan
Free“Free (Registered)”
Freecompany reports per month: 5 · portfolios: 1 · +1 more
Entry paid plan
Subscription“FT Digital (Subscriber)”
$131.40/yr≈ $10.95/mo“Premium”company reports per month: 30 · portfolios: 3 · +1 more
Top plan—
$258/yr≈ $21.50/mo“Unlimited”company reports per month: Unlimited · portfolios: Unlimited · +1 more
Free trial—7 days

Questions we keep getting

What's the difference between FT Markets (Markets data - Financial Times) and Simply Wall St?

FT Markets (Markets data - Financial Times) leans toward portfolio, watchlist, and alerts, while Simply Wall St puts more weight on stock ideas, screeners, and data visualizations. They overlap in 7 categories, so for most people it comes down to workflow preference and price.

How much do FT Markets (Markets data - Financial Times) and Simply Wall St cost?

Good news: both FT Markets (Markets data - Financial Times) and Simply Wall St have free plans, so you can run them side by side and only pay if you hit a wall.

Should I choose FT Markets (Markets data - Financial Times) or Simply Wall St?

It depends on what you're after. Pick FT Markets (Markets data - Financial Times) if compounding calculator and ETF screeners matter to you; go with Simply Wall St if you'd rather have stock ideas and valuation models. And if you only need the basics both share, let price decide.

What asset classes do FT Markets (Markets data - Financial Times) and Simply Wall St cover?

Both cover stocks and ETFs. FT Markets (Markets data - Financial Times) also handles mutual funds, bonds, and commodities.

Can I export data from FT Markets (Markets data - Financial Times) and Simply Wall St?

Simply Wall St exports to Excel. FT Markets (Markets data - Financial Times) is stingier about getting data out.

Can FT Markets (Markets data - Financial Times) or Simply Wall St connect to my broker?

Simply Wall St syncs with brokers automatically. With FT Markets (Markets data - Financial Times), you're entering holdings by hand or importing files.

Which has a better stock screener: FT Markets (Markets data - Financial Times) or Simply Wall St?

Both FT Markets (Markets data - Financial Times) and Simply Wall St include stock screeners, and they differ more in interface than raw power; try both and see which one clicks for you.

Can I track my portfolio with FT Markets (Markets data - Financial Times) or Simply Wall St?

Yes, both do portfolio tracking: holdings, performance, and allocation in one place.

Feedback

Spot stale pricing, missing features, or a comparison that feels off? Send feedback on the verdict, table, alternatives, or recommendation.

Curation & Accuracy

This directory blends AI‑assisted discovery with human curation. Entries are reviewed, edited, and organized with the goal of expanding coverage and sharpening quality over time. Your feedback helps steer improvements (because no single human can capture everything all at once).

Details change. Pricing, features, and availability may be incomplete or out of date. Treat listings as a starting point and verify on the provider’s site before making decisions. If you spot an error or a gap, send a quick note and I’ll adjust.