VOL. XCIV, NO. 247
★ BEST INVESTING TOOLS COMPARISON ★
NO ADVICE
Monday, January 5, 2026
Tool Comparison
ETF Insider vs MarketXLS comparison
Compare pricing, supported platforms, categories, and standout capabilities to decide which tool fits your workflow.
ETF Insider
etfinsider.co
Comparison highlights
- Tool score: the chart below shows community vote sentiment over the last 8 weeks. Use it as a signal, not a verdict.
- Overlap: both cover Screeners, Risk Metrics, and Portfolio and 4 other categories.
- Coverage tilt: ETF Insider has 7 categories you won't get in MarketXLS; MarketXLS has 14 unique categories.
- Pricing: ETF Insider is Free, Subscription, Other; MarketXLS is Subscription.
Category leaders
- Screeners: not enough category votes yet to call a leader.
- Portfolio: not enough category votes yet to call a leader.
- Watchlist: MarketXLS is tagged for this workflow; ETF Insider has no category votes yet.
- Data Visualizations: ETF Insider is tagged for this workflow; MarketXLS has no category votes yet.
Vote sentiment comparison
Cumulative positive vote share. Loading fresh totals...
Side-by-side metrics
| Attribute | ETF Insider | MarketXLS |
|---|---|---|
Asset types Supported asset classes and universes | ETFs, Mutual Funds, Stocks | Stocks, ETFs, Options, Mutual Funds, Currencies, Futures, Cryptos |
Experience levels Who each product is built for | Beginner, Intermediate, Advanced | Beginner, Intermediate, Advanced |
Platforms Where you can access the product | Web, API | Desktop, Web |
Pricing High-level pricing models | Free, Subscription, Other | Subscription |
Tested Verified by hands-on testing inside Find My Moat | Yes | Not yet |
Editor pick Featured inside curated shortlists | Highlighted | Standard listing |
Coverage overlap
Shared categories
Categories where both tools offer overlapping coverage.
ETF Insider strengths
Categories covered by ETF Insider but not MarketXLS.
MarketXLS strengths
Categories covered by MarketXLS but not ETF Insider.
Frequently Asked Questions
Which workflows do ETF Insider and MarketXLS both support?
Both platforms cover Screeners, Risk Metrics, Portfolio, Correlation, ETF Overview, ETF Holdings, and Blogs workflows, so you can research those use cases in either tool before digging into the feature differences below.
Which tool offers a free plan?
ETF Insider offers a free entry point, while MarketXLS requires a paid subscription. Review the pricing table to see how the paid tiers compare.
How can you access ETF Insider and MarketXLS?
Both ETF Insider and MarketXLS prioritize web or desktop access. Investors wanting a mobile-first workflow may need to rely on responsive web views.
What unique strengths set the two platforms apart?
ETF Insider differentiates itself with Interactive web app that visualizes portfolios from the perspective of their underlying assets using a central network diagram and portfolio/assets tabs for drill‑downs., Supports ETFs, mutual funds and stocks as input assets, with full look‑through to all underlying holdings and tools to understand overlap, sector, geographic and market‑cap concentration., and Risk and efficiency analytics including portfolio standard deviation, beta, diversification labels, fund overlap metrics and efficient‑frontier / Sharpe‑ratio views versus major benchmarks., whereas MarketXLS stands out for Excel add‑in works on Windows, Mac, and Excel Online; updates delivered automatically for Mac/Excel Online/Office 365 users., Built‑in real‑time streaming quotes (with exchange agreements) and default 15‑minute delayed market data; EOD history ~15+ years; intraday historical up to 1‑minute for ~1 year., and Options analytics: live option chains & Greeks, IV tools, order‑flow functions, strategy P&L templates; options symbology converter..
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Overlap: Data APIs, GDP, and Interest Rates.
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Overlap: APIs & SDKs, Sheets / Excel Add-ins, and Data APIs.
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Curation & Accuracy
This directory blends AI‑assisted discovery with human curation. Entries are reviewed, edited, and organized with the goal of expanding coverage and sharpening quality over time. Your feedback helps steer improvements (because no single human can capture everything all at once).
Details change. Pricing, features, and availability may be incomplete or out of date. Treat listings as a starting point and verify on the provider’s site before making decisions. If you spot an error or a gap, send a quick note and I’ll adjust.