★ BEST INVESTING TOOLS COMPARISON ★

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Tool comparison edition

Tool Comparison

Addepar vs GuruFocus

Pick Addepar if

Addepar logo

Addepar

addepar.com

Contact for pricing · Web · Mobile · API

  • You care about wealth management, advisor operations, and tax lots / lot optimization, things GuruFocus doesn't offer

Pick GuruFocus if

GuruFocus logo

GuruFocus

gurufocus.comTested

Free • From $549/yr · Web · Mobile · API

  • You'd rather start free and only pay if you outgrow it
  • You care about stock ideas, screeners, and ETF screeners, things Addepar doesn't offer
  • You're newer to investing and want something approachable

Skip both if: Neither one clicks with how you research; there are strong third options.

See alternatives

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Our take

The bottom line

Addepar and GuruFocus cover a lot of the same ground (4 shared categories, including portfolio, data visualizations, and APIs & data feeds), so for the basics you won't go far wrong with either. GuruFocus simply does more: 48 categories to Addepar's 7, including stock ideas, screeners, and ETF screeners. Addepar counters by keeping things simpler.

What readers say

Addepar

Vote once to reveal the community verdict.

GuruFocus

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Key differences at a glance

Free plan
GuruFocus
Free trial
GuruFocus7 days
Broader coverage
GuruFocus48 vs 7 categories
Beginner friendly
GuruFocus
See the full side-by-side table

See for yourself

How they stack up

The side-by-side table: pricing, platforms, data, and coverage at a glance.
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Side-by-side comparison of Addepar and GuruFocus
Attribute
Addepar logo
Addepar
GuruFocus logo
GuruFocus
Pricing & plans
Starting price
Contact for pricingFree • From $549/yr
Free tier
NoYes
Free trial
7 days
Plan limits
47 limits: Free: portfolio limit: Up to 3 portfolios with 25 stocks each for free members, Free: data api requests: 100/month included in the Free API package +45 more
Platforms & access
Web app
YesYes
Mobile app
YesYes
API access
YesYes
Broker sync
YesYes
Integrations
Fidelity, Schwab +8 moreGuruFocus Data API, GuruFocus MCP Server +3 more
Audience & fit
Experience level
Intermediate, AdvancedBeginner, Intermediate, Advanced
Best for
Institutional Investors, Financial Advisors +3 moreRetail Traders, Pro Retail +9 more
Categories covered
748
Regions
North America, Europe, APAC, LatAm, Middle East, AfricaNorth America, Europe, APAC, LatAm, Middle East, Africa
Data & capabilities
Data quality
6 signals: Latency: End of Day, Granularity: EOD +4 more5 signals: Latency: End of Day, Granularity: EOD +3 more
Data partners
5 partners: ICE Data Services, Morningstar +3 more5 partners: QuoteMedia, Morningstar +3 more
Capabilities
20 signals: Broker sync, Tax lots +18 more8 signals: Custom formulas, Ranking backtests +6 more
Security
Role-based accessStatus page and Encryption in transit
Try itVisit AddeparVisit GuruFocus

Where each one shines

What Addepar and GuruFocus each do best.
Show
Addepar logo

What Addepar does best

  1. Aggregate complex portfolios across custodians, managers, entities, households, currencies, public markets, private funds, real estate, digital assets, and custom assets.
  2. A single data model for portfolio accounting, analytics, client reporting, dashboards, billing, tax lots, and advisor/client portal experiences.
  3. Tools for creating branded client-ready reports and dashboards with configurable layouts, templates, visualizations, and stakeholder-specific views.
  4. Addepar Trading for model-based trading, drift monitoring, rebalancing, block trading, and account or household-level portfolio workflows where licensed.
  5. Navigator for projection and scenario workflows around cash flows, capital market assumptions, and complex private-market investments where available.
GuruFocus logo

What GuruFocus does best

  1. Research coverage for global stocks with long historical financials, valuation data, charts, comparisons, market valuation indicators, economic indicators, industry data, and company-level fundamentals.
  2. The All-in-One Screener with hundreds of filters across fundamentals, valuation, profitability, growth, dividends, guru holdings, insider trades, predefined value screens, custom filters, saved screens, and downloads.
  3. Backtest screener strategies across many countries with configurable stock count, ranking metric, sort order, date range, and rebalance frequency.
  4. GF Score to compare stocks through a 0-100 framework built around financial strength, profitability, growth, valuation, and momentum.
  5. GF Value to frame fair value from historical multiples, past returns, and analyst estimates, then classify stocks by valuation range.

Every detail we compared

Every tracked attribute for Addepar and GuruFocus, side by side.
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Attribute
Addepar logo
Addepar
GuruFocus logo
GuruFocus
Coverage & fit
Asset types
StocksBondsETFsMutual FundsClosed-End FundsFundsCurrenciesPrivate Funds+4 more
StocksETFsBondsMutual FundsOptionsFundsOther
Experience
IntermediateAdvanced
BeginnerIntermediateAdvanced
Target audience
Institutional InvestorsFinancial AdvisorsRIAs / Wealth FirmsFamily OfficesAsset Managers
Retail TradersPro RetailLong-term InvestorsValue InvestorsQuality InvestorsDividend InvestorsAnalystsQuants/Developers+3 more
Regions
North AmericaEuropeAPACLatAmMiddle EastAfrica
North AmericaEuropeAPACLatAmMiddle EastAfrica
Coverage details
Identifiers: CUSIP, ISIN, SEDOL, and Ticker
Identifiers: Ticker and CIK
Data
Data freshness
End of Day
End of Day
Data granularity
EOD
EOD
Pricing sources
Vendor
ExchangeVendorModel
Data partners
ICE Data ServicesMorningstarPitchBookCambridge AssociatesHedge Fund Research (HFR)
QuoteMediaMorningstarRefinitivFREDSEC / local regulators
Access & integrations
API protocols
REST
REST
API auth & delivery
Auth: APIKey and OAuth2Docs
Auth: APIKeySDKs: Python and GoDocs
Import methods
CustodianManual
CSVBrokerOAuthManual
Integrations
FidelitySchwabICEMorningstarPitchBookCoinbaseEaglebrookCambridge Associates+2 more
GuruFocus Data APIGuruFocus MCP ServerGuruFocus Excel Add-inGuruFocus Google Sheets Add-onSnapTrade
Export formats
JSONPDF
CSVExcelJSON
Plans & trust
Security & compliance
Role-based access
Status pageEncryption in transit
Capability signals
Broker syncTax lotsWash sale detectionRebalancingMulti-currencyCost basis: FIFO and LIFOHouseholdingMulti-entity structures+12 more
Custom formulasRanking backtestsUniverse builderFactors: Value, Quality, Momentum, and GrowthBroker syncMulti-currencyYield curvesAI summaries: Transcripts
Vendor & support
Addepar, Inc.Country: United StatesSupport: Email, Phone, and Forum
GuruFocus.com, LLCCountry: United StatesFounded 2004Support: Email, Chat, Phone, and Forum

Green tags are exclusive to that tool in this comparison.

What you'll actually pay

Plans, billing, trials, and per-month pricing for both tools.
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Plan-by-plan pricing comparison of Addepar and GuruFocus
Tier
Addepar logo
Addepar
GuruFocus logo
GuruFocus
Free plan
Freeportfolio limit: Up to 3 portfolios with 25 stocks each for free members · data api requests: 100/month included in the Free API package · +1 more
Entry paid plan
$549/yr$45.75/moPremiumbilling: Annual only · data api requests: 200/month included with Premium membership · +2 more
Tier 2
$1398/yr$116.50/moPlus / Premium Plusbilling: Annual only · data api requests: 500/month included with Premium Plus membership · +2 more
Tier 3
$200/moData API Builderbilling: Billed annually · monthly request limit: No limit · +10 more
Tier 4
$2448/yr$204/moPro / Professionalbilling: Annual only · data api requests: 2,000/month included with Professional membership
Tier 5
$2000/moData API Commercialbilling: Billed annually · monthly request limit: No limit · +1 more
Top plan
$100 per unitData API Pay As You Goinitial top up: $100 credit · stock daily prices: $0.05/request · +16 more
Custom / enterprise
Contact salesPlatform (SaaS)
Contact salesCustom API / Enterprise Package
Free trial7 days

Questions we keep getting

What's the difference between Addepar and GuruFocus?

Addepar leans toward wealth management, portfolio, and advisor operations, while GuruFocus puts more weight on stock ideas, screeners, and ETF screeners. They overlap in 4 categories, so for most people it comes down to workflow preference and price.

Is Addepar or GuruFocus free to use?

GuruFocus has a free tier, so you can get started without paying anything. Addepar is paid-only. If budget matters, start with GuruFocus and see how far it takes you before opening your wallet.

Which is better for beginners: Addepar or GuruFocus?

GuruFocus is the friendlier place to start; its interface takes less getting used to. Both work fine once you're past the basics.

Do Addepar and GuruFocus have APIs?

Yes, both offer API access, so developers and quants can pull data programmatically or wire up their own integrations.

Should I choose Addepar or GuruFocus?

It depends on what you're after. Pick Addepar if wealth management and advisor operations matter to you; go with GuruFocus if you'd rather have stock ideas and screeners. And if you only need the basics both share, let price decide.

What asset classes do Addepar and GuruFocus cover?

Both cover stocks, bonds, ETFs, and mutual funds. Addepar also handles closed-end funds, currencies, and private funds. GuruFocus adds other on top.

Can I export data from Addepar and GuruFocus?

GuruFocus exports to CSV and Excel. Addepar is stingier about getting data out.

Can Addepar or GuruFocus connect to my broker?

Yes, both connect to brokers, so your portfolio syncs automatically instead of you keying in every trade.

Which has a better stock screener: Addepar or GuruFocus?

GuruFocus has a stock screener for surfacing ideas; Addepar doesn't, and focuses its energy elsewhere.

Can I track my portfolio with Addepar or GuruFocus?

Yes, both do portfolio tracking: holdings, performance, and allocation in one place.

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Curation & Accuracy

This directory blends AI‑assisted discovery with human curation. Entries are reviewed, edited, and organized with the goal of expanding coverage and sharpening quality over time. Your feedback helps steer improvements (because no single human can capture everything all at once).

Details change. Pricing, features, and availability may be incomplete or out of date. Treat listings as a starting point and verify on the provider’s site before making decisions. If you spot an error or a gap, send a quick note and I’ll adjust.