VOL. XCIV, NO. 247

★ FINANCIAL TOOLS & SERVICES DIRECTORY ★

PRICE: 5 CENTS

Thursday, December 4, 2025

Tool Comparison

ETF.com vs GuruFocus comparison

Compare pricing, supported platforms, categories, and standout capabilities to decide which tool fits your workflow.

Quick takeaways

ETF.com adds ETF Screeners, ETF Comparison, ETF Fundamentals, ETF Factors, Money Flow, Watchlist, IPO, Delisted, Education, Videos, and Newsletters coverage that GuruFocus skips.

GuruFocus includes Screeners, Stock Ideas, Stock Comparison, Backtesting, Investor Holdings, US Government Trades, Alerts, Calendar, GDP, Interest Rates, Inflation Rates, Unemployment Rates, Commitment of Traders (COT), Yield Curves, Financials, Valuation Models, Scores, Transcripts, Insider Data, 13F, 13D/13G, ETF Valuation, Data APIs, APIs & SDKs, Sheets / Excel Add-ins, AI, and AI Chat categories that ETF.com omits.

GuruFocus offers mobile access, which ETF.com skips.

In depth comparison

ETF.com

etf.com

ETF.com is a web-based research suite for exchange-traded funds. A free account lets you save screeners and create up to five watchlists. Paid subscriptions unlock more: Content+ gives access to editorial content, while All Access provides unlimited use of tools, data, and saved screens.

Platforms

Web

Pricing

FreeSubscription

Quick highlights

ETF Screener covering the U.S. ETF universe, powered by FactSet data. Results include total return metrics and can be saved with an account.
ETF Comparison tool to evaluate funds side by side on costs, performance, portfolio composition, factors, and ESG metrics.
Fund Flow Tracker to monitor ETF inflows and outflows, searchable by ticker and time period.
Holdings search tool: enter a stock to see which ETFs have meaningful exposure to it.
ETF Pulse highlights trending funds based on flows and performance indicators.

Community votes (overall)

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GuruFocus

gurufocus.com

Editor’s pick Hands-on review

Global equity research and value-investing platform with deep fundamental data, guru/insider/politician portfolios, powerful screeners and backtesting, macro dashboards, and spreadsheets/API access. Best for fundamentals‑driven investors and pros willing to pay for depth; UI is dense but incredibly data‑rich.

Platforms

WebMobileAPI

Pricing

FreeSubscription

Quick highlights

All‑In‑One Screener with hundreds of fundamental, ownership, and macro filters, plus historical screening and user‑defined custom fields.
Model portfolios and guru tools: 13F and mutual fund portfolios, aggregated holdings, consensus picks, guru/hedge fund trend dashboards, and real‑time guru trades.
Insider Trading Tracker and Politician Trading Tracker with real‑time insider and U.S. government trading activity, clustering tools, and double‑/triple‑buy signals.
Up to ~30 years of global financial statements, ratios, and per‑share series for 90k+ stocks, plus 8k+ institutional investors and 4,600+ economic indicators.
Proprietary valuation and quality metrics including GF Score, GF Value Line, predictability scores, warning signs, Peter Lynch charts, and DCF/WACC calculators.

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Where they differ

ETF.com

Distinct strengths include:

ETF Screeners ETF Comparison ETF Fundamentals ETF Factors Money Flow Watchlist IPO Delisted

ETF Screener covering the U.S. ETF universe, powered by FactSet data. Results include total return metrics and can be saved with an account.
ETF Comparison tool to evaluate funds side by side on costs, performance, portfolio composition, factors, and ESG metrics.
Fund Flow Tracker to monitor ETF inflows and outflows, searchable by ticker and time period.
Holdings search tool: enter a stock to see which ETFs have meaningful exposure to it.

GuruFocus

Distinct strengths include:

Screeners Stock Ideas Stock Comparison Backtesting Investor Holdings US Government Trades Alerts Calendar

All‑In‑One Screener with hundreds of fundamental, ownership, and macro filters, plus historical screening and user‑defined custom fields.
Model portfolios and guru tools: 13F and mutual fund portfolios, aggregated holdings, consensus picks, guru/hedge fund trend dashboards, and real‑time guru trades.
Insider Trading Tracker and Politician Trading Tracker with real‑time insider and U.S. government trading activity, clustering tools, and double‑/triple‑buy signals.
Up to ~30 years of global financial statements, ratios, and per‑share series for 90k+ stocks, plus 8k+ institutional investors and 4,600+ economic indicators.

Feature-by-feature breakdown

Attribute	ETF.com	GuruFocus
Categories Which research workflows each platform targets	Shared: ETF Overview, ETF Performance, ETF Holdings, Portfolio, News Unique: ETF Screeners, ETF Comparison, ETF Fundamentals, ETF Factors, Money Flow, Watchlist, IPO, Delisted, Education, Videos, Newsletters	Shared: ETF Overview, ETF Performance, ETF Holdings, Portfolio, News Unique: Screeners, Stock Ideas, Stock Comparison, Backtesting, Investor Holdings, US Government Trades, Alerts, Calendar, GDP, Interest Rates, Inflation Rates, Unemployment Rates, Commitment of Traders (COT), Yield Curves, Financials, Valuation Models, Scores, Transcripts, Insider Data, 13F, 13D/13G, ETF Valuation, Data APIs, APIs & SDKs, Sheets / Excel Add-ins, AI, AI Chat
Asset types Supported asset classes and universes	ETFs	Stocks, ETFs, Mutual Funds, Funds
Experience levels Who each product is built for	Beginner, Intermediate, Advanced	Beginner, Intermediate, Advanced
Platforms Where you can access the product	Web	Web, Mobile, API
Pricing High-level pricing models	Free, Subscription	Free, Subscription
Key features Core capabilities called out by each vendor	Unique ETF Screener covering the U.S. ETF universe, powered by FactSet data. Results include total return metrics and can be saved with an account. ETF Comparison tool to evaluate funds side by side on costs, performance, portfolio composition, factors, and ESG metrics. Fund Flow Tracker to monitor ETF inflows and outflows, searchable by ticker and time period. Holdings search tool: enter a stock to see which ETFs have meaningful exposure to it. ETF Pulse highlights trending funds based on flows and performance indicators. Portfolio Builder to create and track model ETF portfolios, integrating tickers from the screener or compare views.	Unique All‑In‑One Screener with hundreds of fundamental, ownership, and macro filters, plus historical screening and user‑defined custom fields. Model portfolios and guru tools: 13F and mutual fund portfolios, aggregated holdings, consensus picks, guru/hedge fund trend dashboards, and real‑time guru trades. Insider Trading Tracker and Politician Trading Tracker with real‑time insider and U.S. government trading activity, clustering tools, and double‑/triple‑buy signals. Up to ~30 years of global financial statements, ratios, and per‑share series for 90k+ stocks, plus 8k+ institutional investors and 4,600+ economic indicators. Proprietary valuation and quality metrics including GF Score, GF Value Line, predictability scores, warning signs, Peter Lynch charts, and DCF/WACC calculators. Macro & market‑valuation suite: Buffett Indicator, Shiller P/E (by market and sector), yield curves, global market valuation, Fed net liquidity, debt‑to‑GDP, and more.
Tested Verified by hands-on testing inside Find My Moat	Not yet	Yes
Editor pick Featured inside curated shortlists	Standard listing	Highlighted

Frequently Asked Questions

Which workflows do ETF.com and GuruFocus both support?

Both platforms cover ETF Overview, ETF Performance, ETF Holdings, Portfolio, and News workflows, so you can research those use cases in either tool before digging into the feature differences below.

Do ETF.com and GuruFocus require subscriptions?

Both ETF.com and GuruFocus keep freemium access with optional paid upgrades, so you can trial each platform before committing.

Which tool has mobile access?

GuruFocus ships a dedicated mobile experience, while ETF.com focuses on web or desktop access.

What unique strengths set the two platforms apart?

ETF.com differentiates itself with ETF Screener covering the U.S. ETF universe, powered by FactSet data. Results include total return metrics and can be saved with an account., ETF Comparison tool to evaluate funds side by side on costs, performance, portfolio composition, factors, and ESG metrics., and Fund Flow Tracker to monitor ETF inflows and outflows, searchable by ticker and time period., whereas GuruFocus stands out for All‑In‑One Screener with hundreds of fundamental, ownership, and macro filters, plus historical screening and user‑defined custom fields., Model portfolios and guru tools: 13F and mutual fund portfolios, aggregated holdings, consensus picks, guru/hedge fund trend dashboards, and real‑time guru trades., and Insider Trading Tracker and Politician Trading Tracker with real‑time insider and U.S. government trading activity, clustering tools, and double‑/triple‑buy signals..

Keep exploring

Stay on top of related tools

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